Results For "WOO"
231 News Found
WOO heads for Milan for first in-person European Regional Forum
In OOH News By M4G Bureau - July 11, 2024
WOO President Tom Goddard says, “The outlook for OOH in Europe is buoyant despite the various geopolitical issues and overtaking North America by value is a major achievement and step forward for the global industry.”
World Out of Home Organization signs up 15 new members from across the world
In OOH News By M4G Bureau - July 04, 2024
First member from Saudi Arabia joins WOO
2025 World Out of Home Organization Global Congress heads for Mexico City
In OOH News By M4G Bureau - June 28, 2024
WOO working closely with ALOOH, the trade body representing Out of Home in the LATAM region for the Congress
Ocean Outdoor completes its premium Edinburgh DOOH network with St James Quarter
In Digital OOH By M4G Bureau - June 24, 2024
Old Mout Cider is the launch partner
Godrej Appliances and MOMS surprise travellers with an innovative baggage claim experience
In Campaigns By Sakshi Sanghavi - June 13, 2024
The campaign was executed on the baggage conveyor belt of the Goa Mopa airport
We can now see an exciting new horizon for OOH: WOO President
In OOH News By M4G Bureau - June 12, 2024
Year 2024 expected to see greater OOH growth, powered by the Olympics, the Euros football championships and some 50% of the world's population going to the polls, boosting political advertising.
From awareness to action: Mastering brand reach
In OOH News By Vasant Jante - June 11, 2024
Lindsay Rapacchi, Research and Insight Director at Clear Channel Outdoor reveals the power of reach and targeting in brand growth strategies
The now, next, and wondrous future of OOH
In OOH News By Vasant Jante - June 11, 2024
Innovation expert Dino Burbidge speaks the ever-evolving landscape of OOH advertising, powered by interactive technologies
'Data, tech, creativity power OOH transformation'
In OOH News By Vasant Jante - June 10, 2024
Sylvain Le Borgne, Group Chief Data Officer of JCDecaux, spoke about using data to boost profits at the recent WOO global congress in Hong Kong
‘Robust OOH metrics key to transparency, trust, collaboration’
In OOH News By Vasant Jante - June 10, 2024
Global experts share their perspectives on the changing dynamics of OOH audience metrics at the WOO Global Congress
