Ampere joins hands with RCB to sync ‘Har Gully Electric’ with ‘Har Gully Cricket’

In OOH News By M4G Bureau - March 28, 2023

The collaboration comes up ahead of IPL 2023

Indian OOH industry luminary Nabendu Bhattacharyya launches ideacafe.agency

In OOH News By M4G Bureau - March 27, 2023

ideacafe.agency will concentrate on building ideas and content across the spectrum of the brand communications, says the founder

Sapphire Media is the Title Sponsor of Outdoor Advertising Convention 2023

In OOH News By M4G Bureau - March 27, 2023

The OOH firm is a strong exponent of the imperative of industry-wide collaborations

Singapore's Avyan Holdings partners with All About Outdoor to launch PROOH Technologies

In OOH Solutions By M4G Bureau - March 27, 2023

The goal is to “get the market ready for audience buy instead of billboard buy”, states the company

‘We are giving brands an opportunity to create maximum impact’

In OOH News By M4G Bureau - March 23, 2023

Glenn Pais, Proprietor of Clauderricks Enterprises, talks about the planning that went into setting up the massive 350 feet x 50 feet billboard at Kamshet on Mumbai-Pune Expressway. Edited excerpts of the interview with Media4Growth:

Ocean Outdoor neuroscience study establishes the influence of DOOH in building compelling social media campaigns

In Digital OOH By Rajiv Raghunath - March 21, 2023

New research demonstrates a step change in the evolution of DOOH

Why did Unstop put up CVs of DU students at Metro stations?

In Campaigns By M4G Bureau - March 21, 2023

How the brand took over DU for a day!

Bright Outdoor Media listing on BSE SME exchange on March 24

In OOH News By M4G Bureau - March 21, 2023

The public issue is pivotal to the OOH firm’s growth plans

Worldcom OOH appoints Lydia Collins as Head of International Business Development

In OOH News By M4G Bureau - March 20, 2023

The appointment follows the company’s decision to expand its operations in the UK

De'Longhi takes the OOH route with brand ambassador Brad Pitt to assert market leadership

In Campaigns By Rajiv Raghunath - March 20, 2023

The campaign has been rolled out in Singapore by Clear Channel