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6752 News Found
Amazon India boards DMRC Line 2 to connect with youth
In OOH News By Bhawana Anand - January 12, 2015
EG Communications holds the ad rights on Line 2 that sees around 15.40 lakh commuters travel every day
IOAA invites Tony Jarvis to India for discussions with OOH industry leaders
In OOH News By Rajiv Raghunath - January 08, 2015
Global advertising and research architect Tony Jarvis, Proprietor & Research Architect at Olympic Media Consultancy, will hold discussions with heads and representatives of OOH media owning firms, OOH specialist agencies and advertisers in New Delhi, Mumbai, Kolkata and Lucknow during January 10-16 to make an assessment of the ground realities to be considered for developing an OOH audience measurement system for the industry
Fastrack goes bold with'Sorry for what?' campaign
In Campaigns By Jubilee Cardozo - January 08, 2015
After creating a furor in the market with its bold outdoor campaigns like \'Just Be\', \'Dump Them','Move On\', \'Livein\', \'Keep Trippin\', \'Closet\' and \'Mature is In\', Fastrack has launched yet another captivating OOH campaign - 'sorry for what'.
Lucknow Division of Northern Railway invites bids for wrap of 7 trains
In OOH News By Bhawana Anand - January 08, 2015
The total value of bid is Rs 21.29 lakh
Volini draws crowd for the Mumbai Marathon
In Campaigns By Bhawana Anand - January 08, 2015
The brand\'s objective was to attract maximum number of audience for the Mumbai Marathon, hence locations like Marine Drive, Sion, Bandra and Peddar Road were strategically chosen for the event.
NDMC invites bids for installing digital screen at Rajiv Chowk
In OOH News By Bhawana Anand - January 06, 2015
The digital screen will be used to display social messages, city information, news updates, entertainment content
Times OOH brands Yamuna Expressway for Infinity Group
In Campaigns By Bhawana Anand - January 06, 2015
To promote its new heritage project'Krishna Bhumi', Infiniti Group used the Yamuna Expressway for the 180 days campaign, where the high penetration displays garnered the attention maximum audiences.
Monte Carlo dominates market though outdoor
In Campaigns By Bhawana Anand - January 06, 2015
With an aim to create high-decibel campaign, impactful sites on arterial routes, inside corporate houses and airports/aircrafts were utilized. Adding to this, the brand's campaign also made its presence at IT hubs across the region to reach out to the youth from SEC A & B cities.
TDI International India bullish on DMRC media
In OOH News By Bhawana Anand - January 05, 2015
Starting with ad rights on the DMRC Red Line, TDI International India has gone on to hold rights on three different lines. The firm believes that the metro media will become a preferred option for advertising brands in the coming times.
Don't wait, just fly!
In Digital OOH By Bhawana Anand - January 05, 2015
Kulula, a low-cost carrier promoted online checking via a unique outdoor activity at the premises of Cape Town International Airport.