Xtreme Media installs conclave, oval LED displays at T2 of Mumbai International Airport

In OOH News By VJ Media Bureau - January 31, 2015

Xtreme Media has installed the concave and oval LED display screens at the Duty Free Shopping (a JV between DFS & Flemingo) zone of the newly built T2 of Mumbai's Chhatrapati Shivaji International Airport

Jameson makes a towering presence inside Delhi airport

In OOH News By Bhawana Anand - January 31, 2015

The brand's team and TIMDAA created buzz with an entire set designed to emulate a swanky urban and chic salon with all the picturesque details of quaint little high stools in wooden finish

Bright Outdoor acquires ad rights on Mumbai Monorail media

In OOH News By VJ Media Bureau - January 29, 2015

The OOH firm has acquired ad rights on the entire lot of pillars supporting the Monorail as well as stickers and handles inside the coaches

DMRC invites bids for ad rights on outside civil structures

In OOH News By Bhawana Anand - January 29, 2015

The advertisements are allowed on all locations in between stations on piers, viaducts, bridges, retaining walls, exterior walls of stations and other civil structures - excluding inside stations

Pidilite promotes its products in the rural markets

In OOH News By Bhawana Anand - January 29, 2015

The rural activation campaign called The AudioWala Bus Station was executed by Vritti I Media in three rural cities of Maharashtra for seven days.

Times OOH wins contracts for 156 BQS in Delhi

In OOH News By Bhawana Anand - January 28, 2015

These bus shelters are spread throughout Delhi and cover strategic locations like North Campus, Akshardham Temple, Pragati Maidan, Vasant Kunj, Dhaula Kuan and East Delhi.

DDB MudraMax-Experiential holds wedding-gift activation for Tupperware

In Campaigns By Bhawana Anand - January 28, 2015

An on-ground activation was implemented at various malls across major cities of India including Mumbai, Delhi, Bangalore, Hyderabad, Chennai and Kolkata.

Havas Media India registers 35% growth in 2014

In OOH News By Bhawana Anand - January 21, 2015

The RECMA mid-year 2014 Qualitative Evaluation reported that Havas Media India is growing at 35 per cent, much higher than the industry average.

Bharat Matrimony promotes its mobile app through OOH

In Campaigns By Bhawana Anand - January 21, 2015

Various outdoor inventories such as metro platforms property, metro pillar wrap units and BQS were used to create a complete brand story and act as a continuous reminder to the customers' at the exclusive locations.

OOH is really about being clear: Trent

In Viewpoints By M4G Bureau - January 20, 2015

Innovation for the sake of innovation doesn't help. But take innovation and a strong idea and you've created something amazing.