Results For "W"
6752 News Found
Milestone Brandcom wins OOH mandate from Bharti Airtel
In OOH News By Rajiv Raghunath - February 24, 2015
Nabendu Bhattacharrya, CEO & MD, Milestone Brandcom, confirmed the development and expressed his deep satisfaction at winning what is viewed as the largest account in the OOH domain.
By The People: View From Behind The Wheel
In OOH News By VJ Media Bureau - February 24, 2015
Team Outdoor Asia stepped out to talk to people who drive on the city roads and understand how they view outdoor advertising when behind the wheel.
Indian ad industry expected to grow by 9.6% in 2015 - Pitch Madison report
In OOH News By Jubilee Cardozo - February 23, 2015
Key findings of the report say that Indian advertising industry grew a whopping 16.4% in 2014 and is expected to grow by another 9.6% in 2015, taking the total advertising market to Rs 40,658 crore by end of 2015. Thus the advertising market over two years would have grown by 27.5%
'Traffic counts are a good starting point for OOH accountability'
In Viewpoints By M4G Bureau - February 23, 2015
Mark Henning, Head of Media & Digital, AMAP, Millward Brown explains that the requirement of metrics is not only to justify the campaign but also to retain and grow budgets, whereas his Indian clients are using research just to identify channel choice and media weights.
JCDecaux India sets two national records certified by Limca Book of Records 2015
In OOH News By VJ Media Bureau - February 20, 2015
The site has display area of 521 ft x 42 ft placed on Delhi Airport Express Metro Line
Value & Budget Housing Corporation grabs attention at KIA
In Campaigns By Bhawana Anand - February 19, 2015
JCDecaux proposed a comprehensive network of outdoor media format called \'Seniors\' at the departure and arrival area, ensuring maximum visibility in the most frequented area of the airport.
Crossroads crafts looming presence for ITC Foods''Gum On' in Bengaluru
In OOH News By Rajiv Raghunath - February 19, 2015
Crossroads has used some 116 sites for the campaign, mainly comprising billboards. Media properties on bqs, skywalk and mall have also been innovatively used to run the campaign
DDB MudraMax and Zee News create a'Misunderstood Scoreboard'
In Campaigns By VJ Media Bureau - February 19, 2015
The scoreboard which were supposed to display match scores, started displaying the numbers of lives lost by soldiers since 1947 during the battles fought between both the countries. The campaign got overwhelming response as the passers-by, who started lighting candles at the site.
Vodafone goes outdoor to promote Sirmur Cup 2015 in Jaipur
In OOH News By Jubilee Cardozo - February 18, 2015
Vodafone Sirmur Cup 2015 brought with it a whole week of high drama and excitement at the historic Jaipur Polo grounds
LG takes a vantage position on DND Flyway
In OOH News By Bhawana Anand - February 18, 2015
The consumer electronics major has taken a 200-ft wide gantry for a year on the DND Flyway to run campaigns for promoting its different products