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Tiger Beer takes Air-Ink to streets of the world
Tiger Beer takes Air-Ink to streets of the world

In Gallery By - March 31, 2017

Lavkush Enterprises bags sole ad rights on electric pole kiosks in Lucknow
Lavkush Enterprises bags sole ad rights on electric pole kiosks in Lucknow

In OOH News By Rajiv Raghunath - March 30, 2017

The pole kiosk media lends itself to advertising by a whole gamut of national and local brands

Tiger Beer takes Air-Ink to streets of the world
Tiger Beer takes Air-Ink to streets of the world

In Digital OOH By M4G Bureau - March 30, 2017

Believing that the best ideas are often born on the streets and not in corporate boardrooms, Tiger is kicking off its global Air-Inkâ„¢ initiative on the streets of London before continuing on to Berlin, New York and Singapore.

Council of Paris says big'No' to sexist outdoor ads
Council of Paris says big'No' to sexist outdoor ads

In Digital OOH By M4G Bureau - March 30, 2017

The Council of Paris - the assembly responsible for governing the city - has voted for a new contract for outdoor advertising in Paris, which includes a ban on any \"sexist and discriminatory\" ads appearing across the city.

Alia Bhatt gives HUL's Lux a refreshing presence in the outdoor
Alia Bhatt gives HUL's Lux a refreshing presence in the outdoor

In Campaigns By Namisha Raj - March 28, 2017

Alia Bhatt, the new face of beauty bar of the stars Lux, beckons consumers with the'Be Fresh. Be Fragrant' proposition

Australia's oOh!media, CommBank collaborate to use real client data for campaign
Australia's oOh!media, CommBank collaborate to use real client data for campaign

In Digital OOH By Rajiv Raghunath - March 28, 2017

Answers to a series of questions about real challenges facing Australians are being collected via CommBank ATMs and online as part of the bank's'CAN' brand campaign. They are appearing on over 1,100 of oOh!'s digital screens in CBD office towers, cafés, airports, retail centres and on large format roadside billboards.

FCB Interface, Lodestar UM India win Gold at Festival of Media Asia 2017 awards
FCB Interface, Lodestar UM India win Gold at Festival of Media Asia 2017 awards

In Gallery By - March 27, 2017

The massive educational programme run by Door Step School saw a 38% increase in enrolment following the onground activity. FCB Interface, Lodestar UM India won a Gold & Silver for the for Streets of Success activation

Signpost India takes off with Kolkata airport rights
Signpost India takes off with Kolkata airport rights

In OOH News By Rajiv Raghunath - March 27, 2017

The OOH firm outbid competition from some of the biggest players in the airport media space to win the rights for a period of 10 years

KSIIDC plans to superimpose CM, Industry Minister on airport road hoardings
KSIIDC plans to superimpose CM, Industry Minister on airport road hoardings

In OOH News By M4G Bureau - March 27, 2017

According to a media report, KSIIDC plans to replace the commercial advertisements with images of Chief Minister Siddaramaiah and Infrastructure Development Minister RV Deshpande. The KSIIDC viewpoint is that the large commercial outdoor advertising displays are a traffic hazard

FCB Interface, Lodestar UM India win Gold at Festival of Media Asia 2017 awards
FCB Interface, Lodestar UM India win Gold at Festival of Media Asia 2017 awards

In OOH News By M4G Bureau - March 27, 2017

The massive educational programme run by Door Step School saw a 38% increase in enrolment following the onground activity. FCB Interface, Lodestar UM India won a Gold & Silver for the for Streets of Success activation.

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