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6768 News Found
Draft Punjab outdoor ad policy needs to shed more light on DOOH
In OOH News By Bhawana Anand - January 29, 2018
The new policy will discourage revenue growth for outdoor business in the state and stifle the demand for local level publicity and advertising considerably, cautions IOAA; rooftop media opportunities need to be looked into
Star Bharat turns BQS into ‘mandaps’ Nimki Mukhiya’s wedding
In Campaigns By M4G Bureau - January 29, 2018
Ideated and executed by The Social Street, in UP around 13 BQS were decked up in wedding regalia with bright-coloured décor, fresh flowers and enthusiastic promoters distributing wedding invitation cards
A business card that’s harbinger of good news
In OOH News By M4G Bureau - January 27, 2018
Designed by Dentsu Webchutney for a renowned Gynaecologist and Obstetrician, the business card has with it a pregnancy test kit
TG Connect connects brands with large audiences on Mumbai suburban trains
In OOH News By Amaan Kazmi - January 27, 2018
The audio ads are played 2,720 times on 68 trains operating between 37 stations; the ads are played in regular intervals right through the train journey
ArtPop works make it to UK billboards on interstates, highways
In Campaigns By M4G Bureau - January 25, 2018
Works from ArtPop competition held in the UK some time ago are now making it to the billboards, such as, on Interstate 26, Intersate 526
Punjab Municipal Corporation releases draft Outdoor Advertising Policy 2018
In OOH News By M4G Bureau - January 25, 2018
The draft policy focuses upon leveraging the outdoor advertising formats for revenue growth and improvement of city aesthetics; media owners have been asked to submit their suggestions pertaining to the draft policy by January 31
4 companies bid for SDMC contract for cycle shelter cluster
In OOH News By M4G Bureau - January 25, 2018
The technical bids are under evaluation and the decision will be taken shortly; the contract for maintenance and operation will be awarded for 7 seven years to the highest bidder
GHMC takes decisive steps to uproots unauthorised media sites
In OOH News By Bhawana Anand - January 24, 2018
The civic body has engaged the services of a private agency for the removal of unauthorised sites and is deploying a dedicated team to prevent any new illegal sites from being installed; new tenders for media will be floated only after the cityscape has been decluttered
Vaseline delivers ‘6x’ impact in the outdoor
In Campaigns By M4G Bureau - January 24, 2018
Creative agency Underdog mindfully crunched the feature of the lotion to an easy to grasp ‘6x’ for the outdoor campaign, thus enabling the message to resonate with the target audience in clear terms
Nippon Paint portrays TN culture in all its resplendence
In Gallery By M4G Bureau - January 23, 2018
Nippon Paint (India) has opted for a complete wrap of Southern Railways’ Shatabdi Express that runs between Chennai and Coimbatore train covering a distance of 497km, using imageries of Tamil Nadu’s rich culture