Times Innovative Media President Shekhar Narayanaswami to engage in a fireside chat at OAC 2024

In OOH News By M4G Bureau - June 26, 2024

Shekhar Narayanaswami will be speaking about factors that go into scaling up OOH business, building up conventional and DOOH media streams, use of new technologies, much more.

Leading the way in customised digital display solutions

In OOH Solutions By Sakshi Sanghavi - June 26, 2024

Gaganpreet Singh Malhotra, Director, Wybor speaks about offering quality solutions in a price-sensitive market

Pune OOH wears a busy look about it

In OOH News By Sakshi Sanghavi - June 25, 2024

Brands of all hues adorn the large formats

Ammar Millwala, Head- Integrated Media, Aditya Birla Capital joins OAA 2024 Jury

In OOH News By Sakshi Sanghavi - June 25, 2024

Brands need to think beyond vanilla outdoors to connect with audiences, says Ammar Millwala as he looks forward to the OAA 2024 judging.

Indian ad industry revenues to hit Rs 1.2tn in 2024; OOH revenue will increase +16%: MAGNA

In OOH News By M4G Bureau - June 24, 2024

Government push on infrastructure and urbanisation will boost OOH inventory especially premium formats

Ocean Outdoor completes its premium Edinburgh DOOH network with St James Quarter

In Digital OOH By M4G Bureau - June 24, 2024

Old Mout Cider is the launch partner

Shwetal Basu, Chief Marketing and Communications Officer, Shoppers Stop, joins OAA 2024 Jury

In OOH News By Sakshi Sanghavi - June 24, 2024

“The OOH Advertising Awards (OAA) continue to play a vital role in highlighting and celebrating outstanding work within the Indian OOH industry,” says Shwetal Basu

Karnataka Dy. CM DK Shivakumar, BBMP leadership outline new draft ad bylaws in meeting with Bengaluru OOH media owners

In OOH News By Rajiv Raghunath - June 24, 2024

Decks being cleared for return of billboards in areas under BBMP jurisdiction

Cannes Lions award to Earlyman Film raises ethical issue of originator of creative idea

In OOH News By M4G Bureau - June 21, 2024

Wieden+Kennedy India, creator of the idea for the Jindal Steel ‘Steel of India’ ad film, not given due credit

Federal Bank recreates its sonic identity for this World Music Day

In OOH News By M4G Bureau - June 20, 2024

The Corporate Anthem, an adaptation of the iconic Musical Logo (MOGO), composed by BrandMusiq, resonates with the Bank’s core values and ethos.