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6773 News Found
Arrow is all for ‘White this summer’
In Campaigns By M4G Bureau - May 01, 2018
Targeting the professional audience, the campaign was designed by mapping the routes and travel patterns of professionals to create a quick buzz about the new launch
‘Lost in Space’ carves its own space in the outdoor
In Gallery By M4G Bureau - April 30, 2018
The campaign, which was launched internationally with a big rollout in India, marked an impressionable presence in Delhi, Mumbai and Bengaluru markets. Kinetic India handled the media buying and execution of the campaign in India
Ogilvy Bangalore wins the communication mandate for Chumbak in India
In OOH News By M4G Bureau - April 30, 2018
The first campaign is expected to be out during Diwali season this year
New unipoles on road medians in Bhopal catch the eye of advertising brands
In OOH News By Bhawana Anand - April 30, 2018
Maheshwari Advertising, leading media owning firm in Madhya Pradesh and Chattisgarh markets, is marketing these front-lit, 2-sided formats that are sized 20ft x 10 ft
TradeStation gives everyone a ‘fresh look’
In Gallery By M4G Bureau - April 28, 2018
The online trading firm hosted a “pop-up” event in New York City, with the support of DiGo and Grandesign, offering participants the chance to “Get a Fresh Look” with free haircuts, blue dye jobs and blue wigs
TradeStation gives everyone a ‘fresh look’
In Campaigns By M4G Bureau - April 28, 2018
The online trading firm hosted a “pop-up” event in New York City, with the support of DiMassimo Goldstein and Grandesign, offering participants the chance to “Get a Fresh Look” with free haircuts, blue dye jobs and blue wigs
‘Audience metrics will raise advertiser confidence in OOH’
In Viewpoints By Bhawana Anand - April 28, 2018
FMCG major Parle Products is one of the long-standing advertising brands on the OOH canvas. B. Krishna Rao, Category Head – Parle Products shares his thoughts on what brings the brand to the OOH space
Havells brings the fifth wall i.e. Ceiling in the limelight
In Gallery By M4G Bureau - April 27, 2018
The OOH site spotted at DND showcases the designer fan along with the 360-degree communication strategy on the site i.e. Your Ceiling is the fifth wall
DDB San Francisco showcases a green billboard display
In OOH Solutions By M4G Bureau - April 27, 2018
In an experiment in energy conservation for Earth Day, Energy Upgrade California and DDB San Francisco took over a billboard in Los Angeles on Interstate 405 to demonstrate how energy can be conserved
Digikore launches two new LED products in India
In Digital OOH By M4G Bureau - April 27, 2018
Digiwalker and Digikore foldable LED screens are available for both indoor and outdoor displays and come in interesting shapes and designs