Results For "W"
6779 News Found
Indian Roads Congress Secy Gen SK Nirmal @OAC 2018
In Gallery By - August 21, 2018
Sanjay Kumar Nirmal who has been associated with IRC for more than 30 years will share his perspective on how OOH industry can complement the roads infra development
‘Technology assists with maximising the inventory use’
In Viewpoints By Rajiv Raghunath - August 21, 2018
Remi Roques, Managing Director of Ayuda Media Systems, a global technology company that empowers the D/OOH industry with easy-to-use, innovative software tools driving the entire OOH workflow, throws light on the imperative of adopting new technologies to do OOH business better, in an interview to Rajiv Raghunath
Khushi Advertising flies high with Tirupati airport media rights
In OOH News By Bhawana Anand - August 21, 2018
The sole ad rights have been awarded by AAI for a period of 10 years
MINI takes people on an Urban Drive
In Campaigns By M4G Bureau - August 21, 2018
While targeting the TG at MINI Urban Drive, the company is utilising the live interaction in generating sales across major cities
Star Plus bring alive the ‘Nazar’ character on OOH canvas
In Gallery By Bhawana Anand - August 20, 2018
The innovative campaign was executed by Kinetic India in multiple cities, using a variety of large and short formats
‘Aggressive growth of DOOH will continue in all markets’
In Viewpoints By Rajiv Raghunath - August 20, 2018
Barry Frey, President & CEO of Digital Place-based Advertising Association (DPAA), says that digital OOH is not limited screens. Rather, digital technologies in the OOH space cover a gamut of areas like audience targeting, mobile/location/visual detection or other types of data, programmatic trading, automated systems, etc. Barry is extremely bullish on DOOH growth prospects across geographies.
Blockchain-based platform for car advertising
In Digital OOH By M4G Bureau - August 20, 2018
Elo.network, launched in the Middle East, has been created to enable any car owner to post advertisements on their car
Fevicryl takes art to the streets
In Campaigns By M4G Bureau - August 20, 2018
The bus shelter in Mumbai creative was painted by 26 adults and 7 children giving a platform to art enthusiasts to unleash their creativity
SBI appoints DDB Mudramax as Media Agency of Record
In OOH News By M4G Bureau - August 17, 2018
The AOR will be managed by Mumbai office under the guidance of Navin Kathuria, EVP and Principal Partner, DDB Mudramax
Floods wash away Onam season business in Kerala
In OOH News By M4G Bureau - August 17, 2018
The state government has cancelled the Onam celebrations; the Onam season usually gives maximum business to OOH every year