‘OOH enhances the visual appeal of the city landscape’

In Viewpoints By Shradha Mishra - November 27, 2018

Suhas Shinde, Deputy Commissioner, Nashik Municipal Corporation shares his views on how OOH advertising can play a key role in the city’s development

KTM Bikes rides high on train wrap branding

In Campaigns By M4G Bureau - November 27, 2018

Handled by Rapport WW, the branding exercise leverages the extensive reach of DMRC Blue Line to highlight brand identity

Global spends on DOOH to grow at 10.1% until 2021

In Research By M4G Bureau - November 26, 2018

Spending on traditional sites will start to decline from 2019 while spending on DOOH will continue to rise, according to a WARC report

Alakh Advertising & Publicity bags branding contract for Mumbai’s Suburban Western Rys

In OOH News By Bhawana Anand - November 26, 2018

The company has won two long-term contracts for train wrap and branding in the station ticketing area

A sneak peek of ‘Mirzapur’ on OOH

In Campaigns By M4G Bureau - November 26, 2018

Amazon Prime Video creates an OOH buzz across 10 major cities to promote the new web series

Kicking off a new brand wagon!

In OOH News By Bhawana Anand - November 24, 2018

Prime Marketing uses four rail engines of Southern Railways to promote Sharon Plywoods

Now showing: ‘What the Folks!’ on tea cups!

In Campaigns By M4G Bureau - November 23, 2018

Dice Media along with CupShup leveraged cup branding to cover 200 corporates in 3 cities to promote the show

Jean-Charles Decaux to deliver the keynote in 60th FEPE International Congress in Dubai

In OOH News By M4G Bureau - November 23, 2018

The Congress is now open for registrations

TDI International wins train wrap rights on DMRC Red Line

In OOH News By M4G Bureau - November 22, 2018

The wrap rights are on 39 train sets – each having 6 rakes

TeamViewer ties up with BenQ for digital signage support

In OOH Solutions By M4G Bureau - November 21, 2018

The technology partner will enable remote access to BenQ’s digital signage through the pre-installed TeamViewer QuickSupport agent