Lead Ads forges ahead with sole rights at 25 rly stations in Punjab

In OOH News By Bhawana Anand - January 04, 2019

The company is now developing standardised quality media at all stations such as lit unipoles at the entry- exit points, hanging signages on platforms, etc

Karnataka govt asked to expedite approval of draft outdoor ad bylaws

In OOH News By M4G Bureau - January 04, 2019

The Bench has also asked the city police to be more vigilant on illegal posters and flexes being put up on the streets

Punjab govt puts media owners in a bind

In OOH News By M4G Bureau - January 04, 2019

Media owners expected to provide sites at no profit margin

SDMC floats new tenders for media allotment

In OOH News By M4G Bureau - January 03, 2019

A new tender floated for allotment of advertisement rights on flags, MUPIs, other advertising instruments, LED screens and through product displays in market clusters in South & Central zones

Plans for 7 upgraded DTC bus terminals with high quality media on anvil

In OOH News By M4G Bureau - January 03, 2019

DTC has floated a tender for modernisation of the Nehru Place bus terminal

1st Transit Media Talks Conference in Mumbai on Feb 28

In OOH News By M4G Bureau - January 02, 2019

The 1st Transit Media Talks Conference, to be organised at Courtyard by Marriott hotel in Mumbai on February 28, 2019, will direct focused attention on the big media investment opportunities in the transit segments, viability of transit media investments in the medium- to long-term, and ways to enhance the attractiveness of transit media for brand advertising

Creative Designers wins sole rights at Jammu railway station

In OOH News By Bhawana Anand - January 02, 2019

The OOH firm is planning a complete overhaul of the media units at this major station

Railways introducing barter advertising on trial basis

In OOH News By M4G Bureau - January 02, 2019

The railways has devised a unique way of allowing companies to advertise on trains in lieu of any product or service they have delivered to passengers on board designated trains

‘OOH ad revenues increasing y-o-y’

In Viewpoints By Shradha Mishra - December 31, 2018

While the outdoor industry plays an important role in city development, every media owner must strictly adhere to safety and regulatory norms, says Dilip Gawade, Joint commissioner, Pimpri Chinchwad Municipal Corporation (PCMC)

What the Indian OOH industry has to say on key issues

In OOH News By M4G Bureau - December 31, 2018

A recap of ‘Have Your Say!’ poll outcomes on a few key issues