Hotstar Premium’s spoiler bash for Game of Thrones

In Campaigns By M4G Bureau - April 17, 2019

The OOH campaign has been conceptualized and created by the DDB Mudra Group

DOOH Market expected to reach $ 8,393.30 mn by 2023

In Research By M4G Bureau - April 17, 2019

Factors that enabled impact DOOH growth include rapid digitisation, reduced cost and increasing online ad trend

BCC Marcom, Urban Clap reach out to techies in Chennai

In OOH News By Ria Banerjee - April 16, 2019

The engagement is aimed at drawing and analysing consumer insights at select IT parks in Chennai

BJP now takes the transit route with auto branding

In OOH News By Bhawana Anand - April 16, 2019

The party has gone in for autorickshaw branding in MP, Kanpur & Jaipur, all handled by Money4Drive Advertising

In-stadia is where all the action is, thanks to IPL

In OOH News By Bhawana Anand - April 16, 2019

Brands like Tata Harrier & Dream 11 have planned exclusive in-stadia activities which are further amplified on social media

DS Automobiles sponsors Ocean Formula E broadcast coverage

In Digital OOH By M4G Bureau - April 15, 2019

This is the first time Ocean has been integrated in an all-screen broadcast sponsorship deal

Is wall painting relevant in current OOH scenario?

In OOH News By Bhawana Anand - April 15, 2019

It emerges that a new version of wall painting offers more quality, longevity and multiple application possibilities

Aquaguard launches 360-degree marketing campaign

In OOH News By M4G Bureau - April 15, 2019

The campaign planned by Taproot Dentsu will be launched across all media channels and platforms

Asian Paints’ new campaign canvas: Calcutta’s art hub

In Campaigns By Ria Banerjee - April 15, 2019

Ideated by Creocraft, the campaign in Calcutta’s art hub Kumartuli, had a carnival by local artists to celebrate World Art Day and Bengali New Year

Signpost India wins two Bronze medals at Creative ABBY Awards 2019

In OOH News By M4G Bureau - April 15, 2019

Signpost India won 2 Bronze medals in Branded Content & Entertainment Specialist Agency of the Year category, wherein 10 medals were given in Out Of Home, Ambient Media / Activation category