Canara Bank’s 'Be Cyber Smart' audio campaign aloud at state bus transport stations

In Campaigns By M4G Bureau - February 09, 2024

The 'Be Cyber Smart' campaign has been successfully launched at 489 bus stands in the states of Karnataka, Maharashtra, Haryana, Punjab, Gujarat, Himachal Pradesh, Rajasthan and Goa

Khimji Jewellers adorns the outdoor with ‘No Compromise’ bridal collection

In Campaigns By M4G Bureau - February 09, 2024

“Our campaign ‘No Compromise’ celebrates the enduring legacy of craftsmanship and the cherished moments of joy and pride associated with weddings,” says Mitesh Khimji, MD, Khimji Jewellers

Platinum Love Bands making a new promise ahead of Valentine’s Day

In Campaigns By Amrit Mishra - February 08, 2024

Experience the magic of love in larger-than-life proportions as Platinum Love Bands takes centre stage with an immersive OOH campaign, making this Valentine's Day truly extraordinary.

Times OOH bags 7-yr ad contract for Chandigarh International Airport

In OOH News By M4G Bureau - February 08, 2024

Chandigarh Airport serves as a gateway to Punjab, Haryana, and Himachal Pradesh

Hivestack by Perion partners with Eletromidia to integrate digital inventory across 46,000 screens in Brazil

In Digital OOH By M4G Bureau - February 08, 2024

Partnership makes Eletromidia’s high impact digital inventory – reaching 29 million people daily - available to advertisers via Hivestack’s SSP and ad server

‘Audience measurement standardisation is necessary for OOH growth’

In Viewpoints By Rajiv Raghunath - February 07, 2024

Advertisers are prioritising accountability given that data is the only source of media planning assessment, states Maud Moawad, CEO & Co-Founder, Seventh Decimal in an interview with Rajiv Raghunath

‘Sukhoi jets’ formation powers ‘Fighter’ promotion

In Campaigns By M4G Bureau - February 07, 2024

Active Media Innovations crafts unique innovation

Striking a balance between peace and prosperity: An Inspiration capsule by Gopi Krishnaswamy

In OOH News By Neelambari Kakaraparthi - February 06, 2024

Gopi Krishnaswamy, Founder & CEO, Llama, Author, Teacher - Google Leadership Institute advocates for a shift towards cherishing success in the form of contentment and happiness.

Neil Prime joins Ocean Outdoor Group board

In OOH News By M4G Bureau - February 06, 2024

“The expertise Neil offers in real estate and asset management brings significant value and a new perspective to the company,” says Ocean Outdoor Group CEO Tim Bleakley

‘Common currency is central to business growth’

In OOH News By Amrit Mishra - February 06, 2024

Praveen Vadhera, CEO of IOAA, charts the path to a prosperous future for outdoor advertising with adoption of a common currency