Results For "W"
6755 News Found
‘The Logic & Magic of a campaign rollout’
In Viewpoints By M4G Bureau - February 20, 2024
Hassnain Kurreshi, Creative Director, Posterscope India shares his perspectives on the imperative of creativity and innovation in building significant buzz about any OOH campaign
Moving Walls Group appoints Larry Kleist as Global Chief Revenue Officer
In OOH News By M4G Bureau - February 20, 2024
"Larry's appointment comes at a crucial juncture as we embark on our journey towards achieving unprecedented revenue milestones," says Moving Walls Group CEO Srikanth Ramachandran
Roshanspace takes up Title Sponsorship of Out of Home Advertising Awards (OAA) 2024 for the third consecutive year
In OOH News By M4G Bureau - February 19, 2024
OAA serves as an ideal platform to unite and improve our collective value as a media industry, says Junaid Shaikh, Managing Director, Roshanspace
Stepped-up tourism development & promotion potentially opening up new growth avenues for OOH
In OOH News By Neelambari Kakaraparthi - February 19, 2024
States are now incentivised to develop iconic tourist destinations and promote them globally
Indian OOH Adex at Rs 4,140cr in 2023, records 13% YoY growth vs 10% overall Adex growth: Pitch Madison Ad Report 2024
In Research By M4G Bureau - February 16, 2024
In 2024, Indian Adex to grow by 12% and cross Rs. 1.11 lakh crore
Broadsign releases State of Static OOH Report
In Research By Rajiv Raghunath - February 16, 2024
Findings paint a strong 2024 outlook, with workflow efficiency, automation and data and analytics technology, and sustainability key areas of focus
Narayana Health runs multi-media "Close the Care Gap" campaign on cancer care
In Campaigns By M4G Bureau - February 16, 2024
Aligned with World Cancer Day
Adani Wilmar appoints Jignesh Shah as the Head – Media and Digital Marketing
In OOH News By M4G Bureau - February 16, 2024
Jignesh Shah will oversee the strategic promotion of oil and food portfolios under the flagship brand “Fortune” as well as other popular brands.
Airdropping into the screens
In Campaigns By Neelambari Kakaraparthi - February 15, 2024
With patriotic-themed movies poised to hit theatres amidst increasing anticipation surrounding elections, Dharma Productions is all set to fly with its ‘Yodha’
Adomni, Kochava launch ‘Outside In’, bridging OOH and in-home environments
In OOH News By M4G Bureau - February 15, 2024
This innovative programme empowers advertisers running connected TV (CTV) campaigns to enhance results with new retargeting capabilities from audiences exposed to video ads in the real world