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6779 News Found
Hoichoi leverages right time to be on OOH
In Viewpoints By Bhawana Anand - July 20, 2020
Vishnu Mohta, Co-founder and Director, Hoichoi unfolds the significance of outdoor medium to resume work under Unlock Phase 1.
Uber promotes Prabhjeet Singh as President of India and South Asia
In OOH News By M4G Bureau - July 20, 2020
In his new role, he will be overseeing the next phase of growth in the company’s mobility business and ensuring safety for riders and drivers across India, Sri Lanka and Bangladesh
OOH to play a vital role for brands to reimagine commerce, says WPP IQ report
In OOH News By M4G Bureau - July 20, 2020
The report says that brands are experimenting new ways wherein OOH will grow in value as people are returning to normalcy, spending more time outdoors
Digital media will augment rural OOH
In OOH News By Bhawana Anand - July 17, 2020
Experts point out that digital media complements OOH/BTL activities in the rural markets
What does poll conducted by Media4Growth say?
In OOH News By Bhawana Anand - July 17, 2020
The poll shows that 79% of outdoor industry people believe that metrics and measurement will play a vital role for their business growth
Karnataka High Court gives nod for Covid19 awareness campaign with strict guidelines
In OOH News By M4G Bureau - July 17, 2020
The high court has permitted Bengaluru civic body to put up hoardings but with the condition to follow strict norms
68% travellers feel air travel is the safest mode of transportation, says IndiGO survey
In Research By M4G Bureau - July 17, 2020
It shows that health and safety are their priorities when travelling amidst Covid19 pandemic
‘OOH will be more innovation & ROI driven’
In OOH News By Bhawana Anand - July 16, 2020
Nishant Jaiswal, VP Marketing, Adda52 believes that OOH will undergo major changes in the coming times
Outdoor Asia July Edition: A must read!
In OOH News By M4G Bureau - July 16, 2020
The recent edition presents a template to deal with Covid19, explains the high responsibilities that comes along with building huge advertising structures and significance of creative approach
