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6776 News Found
Indian OOH industry expects COVID19 vaccination to improve business prospects
In OOH News By Bhawana Anand - December 24, 2020
In the ‘Have Your Say’ poll conducted by Media4Growth, it was seen that the OOH industry has a positive outlook for the coming times
Digital printers show positive outlook, says study
In Research By M4G Bureau - December 24, 2020
The research conducted by Roland DG in UK among 343 digital printers across applications, showed that over a third of them were planning to scale up their production capacity
'TG specific campaigns will change the way people look at OOH’ Introline
In Digital OOH By Bhawana Anand - December 23, 2020
PlayAds, a leading player in the DOOH space at southern railway stations, expects digital displays to become a part of the regular habits of railway passengers
Dentsu International merges units to strengthen ‘The Story Lab’ presence in India
In OOH News By M4G Bureau - December 22, 2020
Deepak Kumar, erstwhile Director C’Lab, will now lead the business in India as Country Head TSL
Hyderabad media owners take their protest to the OOH space
In OOH News By Bhawana Anand - December 22, 2020
The regional media owners have come out with strong messages on their sites asking the Telangana Govt to abolish GO no 68
JadeBlue taps into wedding season business with multi-city campaign
In Campaigns By Pratima Pareek - December 22, 2020
The brand is also focussing on year-end sale promotions
Clear Channel Outdoor dials in new B2B audience planning, measurement solution connecting brands with business decision-makers
In Digital OOH By M4G Bureau - December 21, 2020
Radarview, bombora integration reaches highly valued B2B audiences as COVID alters business Exec Travel & Behaviors
20% of top OOH spenders are tech, D2C cos: OAAA report
In Research By M4G Bureau - December 21, 2020
The report also shows that OOH advertising was down 36% in Q3 2020, with cinema segment reporting zero revenues for the quarter
Charcoal Eats’ new appetizing campaign
In Campaigns By Bhawana Anand - December 21, 2020
The food chain brand has launched a month long campaign in Thane in association with The Media Ant
Wavemaker India retains media duties of Perfetti Van Melle
In OOH News By M4G Bureau - December 18, 2020
Additionally, the agency has been appointed by the sweets giant to handle the account in other main markets US, China, Netherlands – as well as in the UK, MENA, Belgium, Turkey and Indonesia