Results For "W"
6764 News Found
Rajib Basu, Partner and Leader - Entertainment & Media, PwC India to address OAC 2022
In OOH News By M4G Bureau - July 05, 2022
Rajib Basu will be sharing his perspectives on the ‘Changing contours of Indian media landscape: Prospects for OOH’ in the opening session of Outdoor Advertising Convention 2022 that will be held at Westin Mumbai Powai Lake on August 17-18
57% consider brand’s reputation while making a purchase: Axis My India CSI Survey
In Research By M4G Bureau - July 05, 2022
31% reflect on price as the 2nd most important factor; 86% are going out the same for short vacations, malls and restaurants; 90% have still not started going to Cinema halls for watching movies.
Madhu S Dutta, Head of Marketing at Raymond, joins OAA 2022 Jury
In OOH News By M4G Bureau - July 05, 2022
Madhu, who is also GM - Brand, Media & Digital Social, at Raymond, has over 20 years of experience in branding, marketing, media, digital and communication, specialising in the Fashion & Lifestyle category.
Skechers Outdoor goes the extra mile with Kasol Trail Run
In Campaigns By M4G Bureau - July 04, 2022
The Kasol Trail Run, organised by Moustache Escapes and presented by Skechers Outdoor, saw 40 participants run across the jungle terrains of Parvati Valley, marked with an elevation gain up to 2,500 ft. above sea level.
Titus Upputuru, Creative Head - Taproot Dentsu Gurgaon, joins OAA 2022 Jury
In OOH News By M4G Bureau - July 04, 2022
A creative veteran, Titus Upputuru, who is also the National Creative Director of Dentsu One, has over 20 years of experience in advertising. He has written and directed advertisements and short films that won the prestigious Dada Saheb Phalke Award.
Rohit Markanday, Dy. General Manager - Trade Marketing, Adani Wilmar is part of OAA 2022 Jury
In OOH News By M4G Bureau - July 01, 2022
Rohit is a sales, advertising and marketing professional with experience of 22+ years, who started his career with LT Foods Ltd, which has Daawat Basmati Rice as its flagship brand with market leadership position in Delhi NCR.
‘Prospects bright for pDOOH inclusion in omni-channel campaigns’
In Viewpoints By Rajiv Raghunath - July 01, 2022
Calvin Chan, CEO - China, VIOOH shares his thoughts on the pDOOH opportunities in mainland China and Hong Kong markets, in an interview with Rajiv Raghunath. Edited excerpts:
UK’s CO2e emissions to be displayed live for first time using satellite technology
In Digital OOH By Rajiv Raghunath - July 01, 2022
Climate tech start-ups Doconomy and Kayrros have launched ‘The 2030 Forecast’, a first of its kind climate literacy initiative that uses outdoor digital displays to show a weekly snapshot of carbon emissions footprint from energy, industry, road transportation and domestic aviation.
Shwetal Basu, Chief of Marketing and Communication, Shoppers Stop, joins OAA 2022 jury
In OOH News By M4G Bureau - June 30, 2022
Shwetal comes with 20 years of experience in customer behaviour, marketing, and communications across multiple industries such as FMCG, telecom, security services, banking, and retail.
Ocean Outdoor presents 1st real world & metaverse collaboration through DOOH
In Digital OOH By Rajiv Raghunath - June 29, 2022
Digital art experience with Immersive KIND celebrates 50 Years of Pride