Results For "Vi"
3205 News Found
I&B Ministry releases new guidelines for Outdoor Publicity
In OOH News By Bhawana Anand - March 02, 2021
The new policy has been designed to cater to the evolving nature of the OOH medium and to government organizations’ communications needs through proper guidelines regarding media planning, monitoring, rates list, etc.
Global consumer spending on media content & tech surges 6.1% in 2020: PQ Media
In Research By M4G Bureau - March 02, 2021
Overall digital media content devices was the largest of the nine major digital and traditional media platform categories in 2020, generating $440.5 billion
Dabur Amla, U.P. Police salute Pink Brigade in new campaign
In Campaigns By M4G Bureau - March 01, 2021
The joint campaign aims to spread awareness about the role of special police team ‘Pink Brigade’ created for the protection of women in Uttar Pradesh
Prem Shankar Jha resumes role as Dy Commissioner of SDMC
In OOH News By Bhawana Anand - March 01, 2021
His aim is to revive outdoor advertising revenues for the South Delhi corporation and streamline OOH formats in the city
Aster Labs creates cluster branding at BMTC DOOH media
In Campaigns By M4G Bureau - February 26, 2021
The strategic DOOH campaign targets travellers commuting from other states and requiring COVID-19 test to be done
Cab advertising back on growth gear
In OOH News By Bhawana Anand - February 25, 2021
Having emerged as a versatile platform for branding and brand engagement activities, and offering enough scope for innovations, cab advertising has become a sought after OOH format, with brands becoming more experimental with it, even using it for trial advertising
Hindware rides high on thoughtful OOH campaign
In Campaigns By Bhawana Anand - February 24, 2021
The bathware brand leverages the OOH medium to drive home its stand on environmental responsibility, while building brand buzz and engagement
HDFC Life greets air travelers with real time campaign
In Digital OOH By M4G Bureau - February 24, 2021
The digital OOH campaign for HDFC Life Click 2 Wealth was unveiled at Mumbai and Delhi airports using dynamic ads in sync with flight schedules
COP26: Ocean Outdoor opens sealed bid auction for advertisers in Glasgow on the frontline of climate change
In Digital OOH By Rajiv Raghunath - February 22, 2021
Ocean has created three networked opportunities in Scotland, providing cover across Ocean’s premium assets in Glasgow and Edinburgh via 45 screens located on the key arterials and in city centre locations where COP26 will unfold
Catch ‘Drishyam 2’ now on paper cups!
In Campaigns By Bhawana Anand - February 22, 2021
Innovative colour changing cup technology has been used on paper cups for the first time to create buzz around the Malayalam thriller flick