Satyendra Prakash takes charge as Principal DG of Bureau of Outreach & Communication

In OOH Solutions By M4G Bureau - March 18, 2021

The appointment is effective from March 1, 2021. The Bureau of Outreach and Communication (BOC), earlier known as Directorate of Advertising and Visual Publicity (DAVP), is the nodal organisation of the Govt of India for advertising and communication.

Breathe easy, says Dabur in campaign to aid night shift warriors

In Campaigns By M4G Bureau - March 16, 2021

The brand campaign for Dabur Ayurvedic Nasal Drops with Anugrah Madisona had a mobile set up travelling through prominent routes of New Delhi-NCR distributing the nasal drops to help police, security and other personnel working late nights.

BJP-led UP Govt, AAP-ruled Delhi Govt go big on OOH to highlight achievements

In Campaigns By - March 15, 2021

The massive campaigns provide the much needed props to regional OOH operators

Moving Walls Group launches e-commerce platform VideOOH.Deals

In Digital OOH By Rajiv Raghunath - March 15, 2021

The platform, powered by Location Media Xchange (LMX), simplifies the media buying experience, especially for small and medium advertisers

OOH Capital pioneers specialist OOH advisory & consultancy services

In OOH News By Rajiv Raghunath - March 12, 2021

The advisory company will guide OOH businesses, cities, real estate owners and technology suppliers across global markets on the best ways to navigate the rapidly changing OOH landscape

Mondelez India plans to promote 5Star Oreo through innovative OOH

In OOH News By M4G Bureau - March 12, 2021

The OOH medium will be a part of a 360-degree integrated marketing communication to create buzz around the brand.

Enterr10 Television Networks elevates Shrutish Maharaj as Group CBO

In OOH News By M4G Bureau - March 12, 2021

Maharaj will also be overseeing the group’s media planning & buying and will be reporting to Manish Singhal, Managing Director, Enterr10 Television Network

#TheSilentDiamonds sparkle in IGI’s Women’s Day initiative

In Campaigns By M4G Bureau - March 11, 2021

The International Gemological Institute (IGI) applauds the victories of women who continue to give their best to society

BBC News encourages viewers to ‘Make More of Your World’

In OOH News By M4G Bureau - March 11, 2021

The initiative sets the ground for people to appear on real billboards

MMRDA invites bid for branding rights

In OOH News By M4G Bureau - March 10, 2021

The licensing of branding rights at Mumbai Metro will be given for Line 2A and 7 Stations