WOO names OMG MENA’s Elda Choucair as Keynote speaker for WOO’s MENA Regional Forum, Dubai

In OOH News By Rajiv Raghunath - January 10, 2023

Elda Choucair has a 15-year history at Omnicom and was previously COO of OMG MENA

PPDS plans major digital signage launch at ISE 2023, Barcelona

In OOH Solutions By M4G Bureau - January 09, 2023

PPDS will showcase digital signage, direct view LED, professional TV (including hospitality) and interactive displays – with each being showcased within dedicated vertical settings.

Vipul Mishra, Head - Strategic Alliances and Brand Partnerships, Paytm to speak on ‘Placing OOH in brand plans for southern markets’

In OOH News By M4G Bureau - January 09, 2023

Vipul Mishra will join a panel of speakers to deliberate upon how OOH can play a more pivotal part in brand campaigns across southern markets

Adway bags ad rights at Kathgodam railway station

In OOH News By M4G Bureau - January 05, 2023

Adway is part of Dehradun-based Adorn Advertising Agency

KIA Bangalore, IGIA Delhi among Top 10 performing airports in 2022

In OOH News By Rajiv Raghunath - January 05, 2023

The rankings were released by Cirium, a leading provider of aviation data to the travel, finance, aerospace and aviation industries

Saibal Biswas, Head of Marketing, Partnerships & PR, MediBuddy to address South India Talks OOH conference

In OOH News By M4G Bureau - January 03, 2023

The conference will be organised at Courtyard by Marriott, Bengaluru on January 20, 2023.

Tech applications, immersive content, audience metrics moving the levers for OOH growth in 2023

In OOH News By M4G Bureau - January 02, 2023

Trends and developments seen in OOH / DOOH in 2022 will be foundational for accelerated industry growth in 2023

‘It pays to go big on diversity of talent’

In Viewpoints By - December 27, 2022

The OOH industry needs change-makers, people who have a larger vision and the skills to articulate and communicate that vision, writes Fabian Trevor Cowan, Founder of 1BB & an Independent D/OOH Consultant. Fabian was earlier Country Head of Posterscope India, the specialist agency that he was associated with as early as 2011.

‘If you get the right people on board, the payback is very quick’

In Viewpoints By Rajiv Raghunath - December 26, 2022

Consultant, Advisor & Board Member, Sunder Hemrajani, former Managing Director of Times OOH, asserts that OOH organisations must continuously evolve and get talent from outside the industry. Edited excerpts of the interview with Rajiv Raghunath.

Clear Channel Outdoor Holdings to sell its Switzerland business to Goldbach Group for $92.7mn

In OOH News By M4G Bureau - December 23, 2022

The company continues review of strategic alternatives for its European businesses