Results For "Vi"
3202 News Found
Engagement is key to effective OOH advertising: Brand leaders
In OOH News By Bhawana Anand - July 15, 2014
The Indian OOH media is at an inflection point. On one side, there is a big opportunity to engage with a greater number of advertising brands. On the other side, there are expectations from the existing and potential advertisers that the industry should overhaul its practices, enhance the service quality, introduce new and innovative media assets, and offer a more enriching customer experience.
TIMDAA ties up with iGyaan for content
In OOH News By Bhawana Anand - July 10, 2014
iGyaan will provide real-time tech updates and HD videos
Myntra goes outdoor to encourage youth to'Live for Likes'
In Campaigns By Bhawana Anand - July 10, 2014
The campaign was rolled out in Bangalore, Delhi & NCR, Chennai, Hyderabad and Chandigarh
Global OOH trends have a bearing on Indian OOH business: Chris O'Donnell
In OOH News By VJ Media Bureau - July 09, 2014
6 global OOH trends impacting India are: (i) Rise of the Destination, (ii) Rise of Experiential; (iii) Planning Convergence; (iv) Technology in Buying (including Automation); and (vi) Technology in Planning (including new ways of measurement)
Work on big ideas to build strong brand identity in the outdoor: Rahul DaCunha
In OOH News By VJ Media Bureau - July 08, 2014
Recognise and reward good creativity in the outdoor space, says DaCunha
Young Outdoorians vie for top honours at OAC
In OOH News By VJ Media Bureau - July 05, 2014
The outdoor advertising contest for young OOH professionals is underway; results to be declared on Day 2
Adscreen Networks are growing: Peter Livesey
In OOH News By VJ Media Bureau - July 05, 2014
The various new formats that have been added to this category include glass-free 3D application, augmented reality, multi-view capacity and textured touch
Leaders debate pros & cons of media owner-cum-agency business
In OOH News By VJ Media Bureau - July 05, 2014
Session was moderated by Sam Balsara, Chairman & MD, Madison World, and addressed by Alok Jalan, Managing Director, Laqshya Media Group, Bhavana Mittal, Head of Media, Indian Sub-Continent, CBS Global Media, GSK, Armino Ribeiro, CEO, Madison OOH Media Group, and Raj Mohanty, Vice President, Kinetic Worldwide India
10TH Outdoor Advertising Convention begins today
In OOH News By VJ Media Bureau - July 04, 2014
OAC 2014 gets underway at Grand Hyatt, Goa
