The Fevicol Room grabs attention with its sticky activity

In Campaigns By Nabamita Chatterjee - September 30, 2015

Fevicol reiterates its brand proposition of being the ultimate adhesive in an off-the-wall manner at the pandal of Lalbaugcha Raja, Mumbai.

Times Card creates a buzz through Mumbai Metro

In Campaigns By Satarupa Chakraborty - September 28, 2015

Times Card's"Do more of what you love” campaign is gaining eyeballs of 3 lakh customers travelling via Mumbai Metro on a daily basis

Madison OOH creates an interesting clock for Engage Deodorants

In Gallery By - September 08, 2015

Unlike static pictures on the billboard, MOMS has used giant versions of moving deodorant bottles as arms of a clock to depict the freshness it promises to offer.

Madison OOH creates an interesting clock for Engage Deodorants

In Campaigns By Satarupa Chakraborty - September 08, 2015

Unlike static pictures on the billboard, MOMS has used giant versions of moving deodorant bottles as arms of a clock to depict the freshness it promises to offer.

Personalised OOH: Precision targeting comes to China Post screens

In Digital OOH By VJ Media Bureau - August 24, 2015

China\'s official postal service has deployed a comprehensive upgrade of its 20,000 outdoor smart screens with new facial recognition capability, mobile interactivity, data management and campaign optimisation features.

Dr. Fixit wraps Mumbai Metro to promote'Freedom from Leakage'

In Campaigns By Nabamita Chatterjee - August 20, 2015

The brand campaign aims to encourage commuters to protect their homes from'Damp Walls, Damp Ceilings, No Rising Dampness, No Cracks and No Leakage'.

'Railway media ensures maximum consumer connect for advertising brands'

In Viewpoints By M4G Bureau - August 11, 2015

Srishti Communications holds ad rights on railway media in a large number of cities. S Kumar, Founder and Managing Director of the firm, believes that advertising brands will profit the most by using railway media to connect with a wide cross-section of people. Kumar shares his views in an interview to Rajiv Raghunath. Edited excerpts:

LOMS illuminates Bailey Road with Ultratech Super Cement

In Campaigns By VJ Media Bureau - August 10, 2015

The campaign is set to be displayed for a year, where the brand has also sketched its presence on different OOH mediums with innovations on BQS, unipoles and the others.

Madison OOH unveils Parachute Hair Oil's new variant in Mumbai

In Campaigns By VJ Media Bureau - August 07, 2015

The frequency of the highly visible Parachute campaign was built through branding bus shelters and metros stations also.

Shanghai to host international DOOH exhibition in September

In OOH News By VJ Media Bureau - August 05, 2015

The 7th China International Digital Signage, Audio Visual Integration & Equipment Show to be held at Shanghai in September 2015.