IPG Mediabrands retains Amazon global media account

In OOH News By M4G Bureau - November 02, 2017

The brand had launched a review this summer

BBMP swooping down on unauthorised outdoor media

In OOH News By M4G Bureau - November 01, 2017

BBMP has called for an amendment to Section 443 (10) of the Karnataka Municipal Corporation Act for a permanent solution as the civic body is losing out huge revenue due to the illegal hoarding menace.

RITES indefinitely postpones tenders for 6 media packages

In OOH News By M4G Bureau - October 31, 2017

The tenders have been postponed until further advise from the authority

Bunge marks huge brand presence with installations in WB

In Campaigns By Ria Banerjee - October 31, 2017

Octave executed the installation of a 30 feet 3D Dalda mustard oil bottle cutout along with BTL activity

Bhubaneshwar civic body seeking clarity on GST applicability on OOH advertising

In OOH News By Bhawana Anand - October 31, 2017

The civic body is also taking strong steps to curb unauthorised media while efforts are underway to fast-track city beautification projects

IOAA North India Chapter gains traction, core committee formed

In OOH News By Bhawana Anand - October 30, 2017

Sunil Vasudeva elected as President of IOAA North India Chapter, Mukesh Gupta as Secretary, and Sudhir Haryal, MD of Planet Advertising and Ritesh Vasudeva, Director of Hindustan Publicity as Vice Presidents

‘Beanz Meanz Heinz’ branded double-decker wows London

In Campaigns By Rajiv Raghunath - October 28, 2017

The moving billboard, so to say, also served as a strong consumer engagement avenue

‘DOOH will soon take the centre-stage’

In Viewpoints By Rajiv Raghunath - October 27, 2017

Aninda Banerjee, MD, ENKON, talks about his firm’s outlook on DOOH media in an interview with Rajiv Raghunath

AAI issues RFP for advertising rights at Raipur Airport

In OOH News By M4G Bureau - October 27, 2017

About 9,094 sq.ft of advertising space will be sanctioned under the tender and that includes multiple media formats

Madras High Court imposes blanket ban on hoardings, flex banners with images of living people

In OOH News By M4G Bureau - October 25, 2017

The Court ruling was a strong step to root out the clutter of hoardings, flex banners and signboards that mark the cityscapes in the state