Results For "Vi"
3205 News Found
Draft MCGM ad policy promises industry-friendly norms
In OOH News By M4G Bureau - May 15, 2018
The document, which is being reviewed, provides for license fee rebate of 10% in the first year of solar power illumination of media; digital LED advertising media will be permitted in places like shopping malls, commercial buildings, multiplexes, and fuel stations, and the license fee for digital media will be at par with the fee on non-digital media
Govt spent over Rs 530 cr in 4 yrs on outdoor publicity: Reports
In OOH News By M4G Bureau - May 15, 2018
The advertising was mainly directed at giving publicity to the government’s development programmes
Ocean Outdoor CEO Tim Bleakley to speak at OAC 2018
In OOH News By M4G Bureau - May 15, 2018
Tim Bleakley specialises in media brand building and turnarounds, with experience of leading businesses through private equity consolidation and exit
Broadsign brings on board Adam Green joins as SVP & GM, Broadsign Reach
In OOH News By M4G Bureau - May 15, 2018
Prior to joining Broadsign, Green spent eight years at Google, where he helped grow the company’s cloud-computing division and managed its relationship with Canadian tech giant Shopify
Global OOH expert Matthew Dearden to address OAC 2018
In OOH News By M4G Bureau - May 14, 2018
An independent business leader, adviser & entrepreneur, Matthew Dearden works mainly in advertising, leadership and change, especially in OOH media; his clients include investors, media owners, clients and vendors
‘We have a non-traditional approach to OOH’
In Viewpoints By Bhawana Anand - May 12, 2018
Vikas Agarwal, General Manager, OnePlus India says that areas frequented by the brand’s target audience are quite consistent and so the spends will only increase if there are more such locations
Beverage Branding at BQS – Beat the Delhi Heat
Beverage brands make innovative use of JCDecaux’s Citylights network this summer to connect with consumers in Delhi NCR
Beverage category chilling out on Delhi Streets
In Campaigns By M4G Bureau - May 11, 2018
The brands have made innovative use of JCDecaux’s Street Furniturenetwork this summer to connect with consumers in Delhi
Imagination Delivered adopts greener technology with EFI LED UV printer installation
In OOH Solutions By M4G Bureau - May 10, 2018
The printing firm boosts its efficiency with the environment-friendly installation to meet the upcoming demands in fleet & vehicle graphics, billboards, outdoor signage and many new materials and applications
Geopath launches enhanced ratings & audience location measurement platform
In OOH News By M4G Bureau - May 09, 2018
The Geopath Insights Suite applies demographic information, consumer behaviour and purchase data to population movement models across the US to dramatically improve the industry’s ability to plan, measure and derive value from OOH campaigns