Accelerate industry transformation: Jean Charles Decaux

In OOH News By Rajiv Raghunath - May 03, 2019

While the industry’s share of ad spends at 6.7% has not declined, as has been the case with print and television, there is scope for increasing the share to 10%

Saint-Gobain appoints Vizeum India as media agency

In OOH News By M4G Bureau - May 02, 2019

The agency bagged the account following a multi-agency pitch

Danapur Railway Div invites bids for displays

In OOH News By M4G Bureau - May 02, 2019

This tender has been invited for the display of current train schedules and commercial advertisements on 50:50 time slot sharing basis at the Patna junction for a period of 5 years

Piccadilly lighting up The Planets

In Digital OOH By M4G Bureau - April 30, 2019

Dramatic sequences featuring Neptune, Mars and Jupiter will appear on the huge Piccadilly Circus advertising screen

Mumbai Central invites quotes for advertisement displays on hoardings

In OOH News By M4G Bureau - April 30, 2019

The quotation has been invited for the display of advertisements on hoardings for stations of the Western Railway for a period of 3 months

Bikaner Division of the Railways invites tender for glow sign board & sign boards

In OOH News By M4G Bureau - April 30, 2019

The tender to be open on May 7th is for 5 stations of the division

No vote, no choice - McDonald’s social campaign

In Campaigns By M4G Bureau - April 29, 2019

The initiative has been conceptualized and executed by the DDB Mudra Group to urge first time voters to vote

Amol Dighe appointed as CEO of Madison Media Ultra

In OOH News By M4G Bureau - April 26, 2019

Amol is a seasoned media professional with 22 years of experience across Agency, Client, Broadcast and Content companies

KEI partners with Rajasthan Royals for IPL branding

In OOH News By M4G Bureau - April 26, 2019

As part of the contract, the brand will showcase identity via stadium branding

Smooth sailing visibility for Club FM 104.8 on Kerala backwaters

In Campaigns By Ria Banerjee - April 26, 2019

Executed by Zero Degree, the campaign had 12 government and 2 private boats wrapped with Club FM 104.8 branding on the Alappuzha – Kottayam stretch of the backwaters