Sony Bravia OLED’s real treat for cricket fans

In Campaigns By Ria Banerjee - July 01, 2019

Executed by Cochin-based Zero Degree, the OOH innovation has been activated at Edapally bridge metro pillars across Cochin in Kerala

OAA 2019 Jury Meet underway in Gurugram

In OOH News By M4G Bureau - June 28, 2019

The eminent brand marketers are selecting the winners of this year’s Outdoor Advertising Awards

Kochi Metro invites RFP to allot rights for different formats

In OOH News By M4G Bureau - June 28, 2019

The tender will be given for 5 years

Revised draft BBMP ad bylaws to be presented to HC soon

In OOH News By Ria Banerjee - June 27, 2019

The revised draft ad bylaws to be presented for court hearing in 2-3 days

Havas Creative appoints Ravinder Siwach as National CD

In OOH News By M4G Bureau - June 26, 2019

In his new role, Siwach will lead the creative team and drive the next phase of growth for multiple brands under Havas Creative

Ocean’s Alliance extends into China in pact with Phoenix Metropolis Media

In Digital OOH By Rajiv Raghunath - June 24, 2019

Phoenix Metropolis Media joins Ocean’s Alliance Network, giving advertisers access to handpicked premium outdoor screens across China and 12 other global cities, along with the UK wide portfolio and three Netherlands subsidiaries now operated by Ocean

Bigg Boss Tamil season 3 goes big on OOH

In Campaigns By Ria Banerjee - June 21, 2019

Star Vijay channel has utilized a big bunch of OOH media formats to build buzz for the show in a month-long campaign

White Rivers Media wins O-Line-O’s marketing mandate

In OOH News By M4G Bureau - June 20, 2019

The agency will be marketing the brand via aggressive programmatic digital campaigns, along with other media including OOH

Mastercard enables virtual live soccer excitement for children in cancer treatment

In Campaigns By M4G Bureau - June 20, 2019

The unique initiative brings together young cancer patients with their Soccer idols using robots during a friendly match between Brazil and Honduras

DMRC invites bids for advertising rights inside Metro stations

In OOH News By M4G Bureau - June 19, 2019

The tender is to allot exclusive advertising rights inside selected Metro stations on Line-3&4 (Blue Line) of the DMRC network in two separate schedules