Western Railway modifies advertising tender packaging

In OOH News By Pray Jani - February 18, 2020

The Mumbai Central division packages multiple stations in one tender to allot advertising rights

World Out of Home Organization names heavyweight 2020 Annual Awards panel

In OOH News By M4G Bureau - February 18, 2020

Gill Reid, Board Director Out of Home at MediaCom & Guy Cheston, Partnerships Director of Harrods join the awards panel

Broadsign partners Heurist’s CAASie to offer pDOOH to small biz in Australia

In Digital OOH By Rajiv Raghunath - February 18, 2020

The integration provides CAASie’s user base of local advertisers with access to premium DOOH screens across Australia

Bombay Shaving Company to work with L& K Saatchi & Saatchi

In OOH News By M4G Bureau - February 17, 2020

The creative mandate account was won following a rigorous multi-agency pitch

‘You Complete Me’ tells Bounce to youth this Valentine’s Day

In Campaigns By M4G Bureau - February 17, 2020

The bike rental portal connects with metro riders by offering them a rose and a coupon in Bangalore

NMRC to permit promotions on wheel to increase NFR

In OOH News By M4G Bureau - February 17, 2020

1-4 coaches can be obtained at a minimal fee for the activity and celebrations inside their trains

Hershey travels from West to South for product promotions

In Campaigns By M4G Bureau - February 13, 2020

Executed by Glo- Out of Home Division of Lodestar Universal McCann, the campaigns are visible in Mumbai, Chennai, Hyderabad & Bangalore

Duroflex Mattresses appoints Smita Murarka as Vice President, Marketing

In OOH News By M4G Bureau - February 13, 2020

Her expertise will be a key addition to the brand’s growth and leadership team

Mondelez India asks an important question this Valentine’s Day

In Campaigns By M4G Bureau - February 13, 2020

A multimedia campaign also includes OOH medium as a reminder tool for the masses

Magic Bus depicts “Ropes of Poverty” with 12 FT Installation at Kala Ghoda Arts Festival

In Campaigns By M4G Bureau - February 11, 2020

The installation has been conceptualised by Famous Innovations and created by Vinod Guruji