Volvo Car India cleans Outdoor scenario for kids

In Campaigns By M4G Bureau - March 06, 2020

A #BreatheFree CSR initiative has been launched in collaboration with ASSOCHAM

Honda Activa celebrates ‘Power of 6’ in new campaign

In OOH News By Pray Jani - March 06, 2020

Unveils a 360-degree campaign for the all-new Activa 6G BS-VI including OOH

‘DOOH is giving more brands access to the media’

In Viewpoints By Rajiv Raghunath - March 05, 2020

Jian Tsin Hor, Managing Director, Rapport Malaysia talks about the changing contours of Malaysia’s OOH industry

Dentsu Webchutney wins Creative mandate for OkCupid

In OOH News By M4G Bureau - March 04, 2020

The account will be serviced out of the agency’s Bengaluru office

Bangalore Division passes tender for advertising rights

In OOH News By M4G Bureau - March 04, 2020

The tender offers exterior advertising on 51 locomotives in the Bangalore division

Pepsi® to spread Swag with new OOH campaign

In OOH News By M4G Bureau - March 04, 2020

After introducing a foot-tapping anthem called Swag Se Solo starring Salman Khan, the brand launches a multimedia campaign

China’s OOH agency Vivid City appoints Danny Lee as Chief Creative Officer

In Digital OOH By Rajiv Raghunath - March 03, 2020

Danny brings to Vivid City the ability to plan and execute activations, projections and unique builds that will complement Vivid City’s network of LED screens across the Chinese market

Bus branding takes rural marketing many a mile

In Gallery By - February 28, 2020

Rural marketing expert Prashant Mandke says that the quality of bus media is improving everywhere

Western Railway bullish on advertising revenue growth

In Gallery By - February 28, 2020

G V L Satyakumar, DRM, Mumbai Division & Jagriti Singla, Senior DRM, Western Railway cite the new advertising avenues being created

New technologies will transform airport advertising experiences

In Gallery By - February 28, 2020

Transit media is a smart choice because of the relatively lower cost of media, exposure, exclusivity and targeting opportunities says Charu Malhotra, Head - Marketing, Somany