Festival of Creativity- Cannes Lions 2020 cancelled

In OOH News By M4G Bureau - April 06, 2020

Slated for this October, the Festival and Awards will take place on June 21-25, 2021

Staying afloat a roller coaster ride for new OOH firms

In OOH News By Pray Jani - April 03, 2020

Firms that have investor backing would be better placed to tide over the challenges that are unfolding everywhere

Impact of COVID-19 on Global Ad Spend

In Research By M4G Bureau - April 03, 2020

Pubmatic releases the decline in advertising with the constant spread of virus infection world-widely

Ogilvy Delhi wins creative duties of Sleepwell

In OOH News By M4G Bureau - April 03, 2020

The brand looks to expand its product portfolio whilst maintaining its strong growth in the mattress category

Brands stand to support COVID -19 Warriors

In OOH News By M4G Bureau - April 01, 2020

Various brands are recognising the efforts invested by the COVID-19 warriors fighting around the clock to save the nation from virus

WOO organises global conference call connecting national OOH bodies

In OOH News By Rajiv Raghunath - March 31, 2020

The conference call included reports on the harrowing effect the Covid-19 virus is having on societies across the world and business; weekly calls scheduled

A perfect time for OOH to regroup: Moving Walls

In Digital OOH By Rajiv Raghunath - March 31, 2020

The smarter option would be to start changing the way the medium is sold

Leafberry makes an impactful use of its media bouquet for noble cause

In Campaigns By Bhawana Anand - March 31, 2020

The sole outdoor media operator of Ludhiana brings local language on hoardings to educate masses about preventive measures

'This is the time to walk that extra mile'

In Viewpoints By Pray Jani - March 30, 2020

‘Hats off to my hard-working team in APAC and India who keep surprising me by their incredible commitment as top-class professionals’

IOAA makes representation to govt bodies for financial relief in the face of COVID-19 fallout

In OOH News By Bhawana Anand - March 30, 2020

The apex body has also highlighted the industry’s pro-active role in reinforcing critical public messaging