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3205 News Found
Brands ‘cautiously optimistic’ over sales prospect in coming festival months
In OOH News By Bhawana Anand - August 19, 2020
Leading brand marketers in a digital discussion organized by Madison Media has shared the positivity spread across with the beginning of festival season
Madison Media wins Media AOR for Weikfield
In OOH News By M4G Bureau - August 18, 2020
Madison Media Sigma will handle the entire media mandate including Outdoor
Tiruppur Smart City Limited invites EOI to install electronic display boards
In OOH News By M4G Bureau - August 18, 2020
The tender will be allotted to install 34 electronic displays on DBOT basis against advertising rights
Clear Channel launches proprietary mobile-data platform for OOH planning
In OOH News By M4G Bureau - August 14, 2020
The new platform is for brands navigating the evolving post-Covid-19 world through providing the information needed to better understand target audiences
‘Innovative DOOH options will spur railway media biz’
In OOH News By Bhawana Anand - August 14, 2020
Shriranga S, Founder of Vyoma Media, asserts that smaller players armed with innovative solutions have a better chance for a turnaround
Havas Media Group appoints Sanchita Roy as Head of West India
In OOH News By M4G Bureau - August 13, 2020
Prior to this, Sanchita worked with Omnicom Media Group India including PHD and has also had stints with Wavemaker and Mindshare previously
Burger King turns mask into branding tool
In OOH News By M4G Bureau - August 13, 2020
The QSR brand is providing a custom-printed version of orders printed on a face mask to customers
Brands need to deliver right messages & experiences to customers to drive recovery: Kantar
In Research By M4G Bureau - August 13, 2020
Wave 7 of Kantar’s Covid19 Barometer shows that consumer demands brands to be an example and guide the change observed because of the pandemic
Wrapify launches boost platform for Transit Media Providers & Operators
In OOH News By M4G Bureau - August 11, 2020
Boost brings attribution reporting, data visualization and multi-channel retargeting capabilities to transit outdoor advertising
Fujifilm extends support to Indian PSPs with Buy Back deal
In OOH Solutions By M4G Bureau - August 11, 2020
The Buy Back Promotion invites print service providers in India to trade in older printers of any make for a significant rebate on any Fujifilm Acuity wide-format printer