Results For "VER"
3278 News Found
OOH delivers exceptional value compared to other ad mediums: OAAA-Comscore study
In Research By Rajiv Raghunath - May 18, 2022
Anna Bager, President and COO, OAAA says the results of the research with Comscore should send a clear signal to advertisers: OOH is a vital part of the media mix.
Land Rover launches immersive live streams on Ocean screens to build awareness of Mental Health Awareness Week
In Digital OOH By Rajiv Raghunath - May 17, 2022
The screens were purposefully placed at both Westfield retail and leisure centres in London, providing passers-by with a sensory experience to help them escape the city for a few moments
Pizza Hut serves delicious flavours on OOH in Chennai
In Campaigns By M4G Bureau - May 17, 2022
El-Shaddai Advertising & Marketing has executed the multi-format campaign
IPG Mediabrands’ Rapport in tie-up with Quotient to accelerate pDOOH growth
In Digital OOH By M4G Bureau - May 17, 2022
The partnership drives the expansion of Rapport’s offerings to include a real-time, data-driven programmatic approach to DOOH with the ability to leverage Mediabrands proprietary audiences.
‘There’re great opportunities to work with Govt today’
In Viewpoints By N Jayalakshmi - May 16, 2022
In a conversation with Media4Growth, Amit Kapoor, Managing Director of OOH solutions company US Advertising, a leading industry player which has developed AI backed tools for measurement and monitoring in the context of OOH campaigns, shares his observations on market trends, opportunities and challenges in the space.
Hivestack launches research division for in-store, programmatic media activation in the metaverse
In Digital OOH By M4G Bureau - May 13, 2022
Former Microsoft Research Managing Director and computer vision pioneer P. Anandan joins Hivestack as a special advisor to spearhead initiative
‘100%, real-time ad verification is a competitive advantage for OOH’
In Viewpoints By Rajiv Raghunath - May 12, 2022
Carlos Viladevall Passola, Founder & CEO of OOH TRACE, an independent outdoor advertising, proof-of-posting/proof-of-play verification platform, says, “We are born with a global ambition”. Carlos highlights the platform’s unique strengths in an interview with Rajiv Raghunath.
Deepa Gupta made VP -West & South, MOMS Outdoor
In OOH News By M4G Bureau - May 10, 2022
In her new role, Deepa will be accelerating the overall business growth in the West & South regions.
Adomni Global President & CEO Mike Cooper to address Outdoor Advertising Convention 2022 on pDOOH & India markets
In OOH News By M4G Bureau - May 10, 2022
Mike Cooper will be sharing his perspectives on the success factors for pDOOH in India markets, in relation to expansion of pDOOH networks in other geographical markets
Broadsign announces support for System-on-Chip Smart Screens & Solutions
In Digital OOH By M4G Bureau - May 09, 2022
OOH ad-based CMS and player for SoC signage debuts ahead of ISE 2022; streamlines the delivery of campaigns across a range of popular smart screens