Leading tourism boards attract urban audience through outdoor

In Campaigns By Bhawana Anand - March 20, 2015

Running successful campaigns in New Delhi, tourism boards like South Africa, Uttar Pradesh and Daman & Diu have very consciously selected the OOH medium to match their TG.

Samsung's creates big impact through OOH

In Campaigns By Bhawana Anand - March 20, 2015

The objective was to create impact through larger than life media across a bouquet of locations that seamlessly cover metro cities. A proper mix of strategy and creativity made the product standout in the cluttered handset market.

#Fame launches video magazine on Outdoor's Canvas

In Campaigns By Bhawana Anand - March 17, 2015

The campaign was launched in three cities -- Delhi, Mumbai and Bengaluru, and executed by Alakh Advertising

Vodafone Cycling Marathon 2015 rides on Bengaluru's OOH landscape

In OOH News By VJ Media Bureau - March 13, 2015

Kinetic India executed the 45-day campaign that was spread over 1 lakh sq. ft of OOH space in the city

Unison Advertising gains domineering presence in Delhi NCR market

In OOH News By Rajiv Raghunath - March 13, 2015

Three OOH media owning firms in Delhi - Brite Neon Signs, Landmark Outdoor Media Service (LOMS) and Glamour Advertising - consolidated their media assets under a new entity called Unison Advertising that was formally launched in early February

SBI Card leverages Holocube tech to engage with airport audience

In OOH News By Bhawana Anand - March 10, 2015

Kinetic Active brings global standards of experiential activity to India, in collaboration with Maxus

Reach Mobile goes outdoor to reach out to target audience

In Campaigns By Nabamita Chatterjee - March 10, 2015

Posterscope India has executed the campaign, covering eastern region including Kolkata, Rest of Bengal, North Bengal, Odisha, Bihar and the North East.

S W Railway invites bids for full wrapping of 5 trains

In OOH News By VJ Media Bureau - March 09, 2015

Divisional Railway Manager (Commercial), South Western Railway, Mysore, has invited sealed tenders for display of advertisement through painting/fleet graphic films by full wrapping 5 trains

KMC files report against 4 defaulting agencies in Kolkata

In OOH News By Rajiv Raghunath - March 05, 2015

The Advertisement Department of Kolkata Municipal Corporation (KMC) has filed a report against the four defaulting agencies with the Officer-in-Charge, New Market Police Station, S N Banerjee Road, Kolkata.

KMC proposes stringent action against four agencies in Kolkata

In OOH News By Rajiv Raghunath - March 02, 2015

The Advertisement Department of Kolkata Municipal Corporation (KMC) has issued a note citing that"there is an outstanding of huge amount” due from the four agencies.