OAA 2024 Jury Meet underway in Gurugram

In OOH News By Sakshi Sanghavi - June 28, 2024

Next two rounds of Jury meet to be held in Mumbai

Khushi Advertising launches integrated marketing campaign for ‘Kalki 2898 AD’ in collaboration with Vyjayanthi Movies

In Campaigns By Sakshi Sanghavi - June 28, 2024

The entire campaign is designed to ensure maximum visibility, resonating deeply and generating awareness with audiences nationwide.

Raheel Amjad, CBO - Media & Advertising, Adani Airport Holdings to speak at OAC 2024

In OOH News By M4G Bureau - June 27, 2024

Raheel Amjad will engage in a panel discussion on ‘How to get brands to show more love for OOH?’

Times Innovative Media President Shekhar Narayanaswami to engage in a fireside chat at OAC 2024

In OOH News By M4G Bureau - June 26, 2024

Shekhar Narayanaswami will be speaking about factors that go into scaling up OOH business, building up conventional and DOOH media streams, use of new technologies, much more.

Pune OOH wears a busy look about it

In OOH News By Sakshi Sanghavi - June 25, 2024

Brands of all hues adorn the large formats

Ammar Millwala, Head- Integrated Media, Aditya Birla Capital joins OAA 2024 Jury

In OOH News By Sakshi Sanghavi - June 25, 2024

Brands need to think beyond vanilla outdoors to connect with audiences, says Ammar Millwala as he looks forward to the OAA 2024 judging.

Indian ad industry revenues to hit Rs 1.2tn in 2024; OOH revenue will increase +16%: MAGNA

In OOH News By M4G Bureau - June 24, 2024

Government push on infrastructure and urbanisation will boost OOH inventory especially premium formats

Shwetal Basu, Chief Marketing and Communications Officer, Shoppers Stop, joins OAA 2024 Jury

In OOH News By Sakshi Sanghavi - June 24, 2024

“The OOH Advertising Awards (OAA) continue to play a vital role in highlighting and celebrating outstanding work within the Indian OOH industry,” says Shwetal Basu

Karnataka Dy. CM DK Shivakumar, BBMP leadership outline new draft ad bylaws in meeting with Bengaluru OOH media owners

In OOH News By Rajiv Raghunath - June 24, 2024

Decks being cleared for return of billboards in areas under BBMP jurisdiction

Showcasing Madrid in Shanghai: Worldcom OOH partners Irismedia for tourism campaign

In Campaigns By M4G Bureau - June 20, 2024

Campaign generates over 14 million impression 15-second spots on 28 advertising screens