Vodafone's high decibel 4G brand activation in Delhi and Mumbai

In Campaigns By Satarupa Chakraborty - March 08, 2016

Vodafone 4G campaign recently went into an outdoor overdrive with metro rail branding, mall activations and traditional OOH

Times OOH enters Limca Book of Records for largest number of digital sites at Mumbai metro

In OOH News By Satarupa Chakraborty - March 03, 2016

With a whopping number of 106 digital advertisement units at Mumbai metro, Times OOH has entered the bandwagon of Limca Book of Records

Pan Bahar reinforces its image with a new campaign

In Campaigns By Nabamita Chatterjee - February 29, 2016

The creative of the campaign tries to encapsulate the whole story that goes behind being successful and how every moment of that journey is worth celebrating.

Five Trends for OOH In 2016: Naren Patel, CEO, Primesight

In Digital OOH By Posterscope - February 22, 2016

Out-of-home (OOH) adspend in the UK broke the £1 billion barrier in 2014, and is predicted to grow by 4.8% in 2016, according to forecasts from the Advertising Association and Warc. Here are five trends for OOH In 2016 according to Naren Patel, CEO, Primesight

Pitch Madison Advertising Report 2016 shows OOH growth at 14% in 2015

In OOH News By Satarupa Chakraborty - February 18, 2016

The recently-launched Pitch Madison Advertising Report 2016 shows that both OOH growth and percentage of total media shares are declining.

OAC to make its debut in Delhi NCR on June 17-18, 2016

In OOH News By VJ Media Bureau - February 18, 2016

The 12th edition of the Outdoor Advertising Convention (OAC) will be held at the Hotel Grand Hyatt in Gurgaon during June 17-18 this year, where Pioneer Publicity is the Presenting Sponsor of OAC 2016 and Prakash Arts takes up Associate Sponsorship of the Convention for 10th year in a row.

Samsung J Series lures the crowd at Mumbai Metro

In Campaigns By Satarupa Chakraborty - February 18, 2016

Samsung J Series smartphone resorts to external and internal wraps of Mumbai Metro along with advertising through metro television and digital screens inside metro trains.

Fortune Oil & Paytm promote"MAKE YOUR FORTUNE” campaign in the outdoors

In Campaigns By Nabamita Chatterjee - February 16, 2016

Organised Outdoor Options, New Delhi and Outdoor Advertising Professionals (I) Pvt. Ltd., Bangalore have executed this high decibel campaign at key markets having the right distribution mix.

Explomedia to build civil structures along DMRC's Violet Line stations

In OOH News By Satarupa Chakraborty - February 09, 2016

Explomedia Pvt Ltd will construct 40 sites in monumental designs along 12 stations of DMRC's Violet Line covering the stretch between Badarpur to Escort Mujesar. The sites will be ready by June this year.

Dollar ups the visibility quotient for ForceNXT

In Campaigns By Nabamita Chatterjee - February 08, 2016

The brand's outdoor campaign covers maximum area across West Bengal. They have also taken the campaign to Patna, Jaipur and Delhi suburbs, approximately covering 86,000 sq. ft. of outdoor space for the campaign.