Results For "VER"
3275 News Found
Canada's Pattison Outdoor enhances DOOH planning & monitoring tool
In Digital OOH By VJ Media Bureau - February 06, 2017
Pattison Outdoor Advertising has announced the release of an enhanced version of its industry leading planning and performance management platform Eyewitnessâ„¢ Proof of Performance (POP)
Ola turns the spotlight on star drivers
In Campaigns By Satarupa Chakraborty - February 02, 2017
Ecosys OOH has planned and executed the 6-city innovative campaign
Union Budget 2017-18 likely to spur consumer spends
In OOH News By VJ Media Bureau - February 02, 2017
A positive net impact on consumer spends could turn around the brand advertising spends, including OOH spends
BFSI brands go big at Amritsar, Chandigarh airports to connect with NRIs, high flyers
In OOH News By Satarupa Chakraborty - February 01, 2017
Banking on the NRI season, BFSI brands like Standard Chartered, State Bank of India, IDBI, Axis Bank, Bank of Baroda, United India Insurance, Oriental Insurance and LIC have unfurled several high-decibel campaigns at the two airports. Orango Solutions has executed most of these campaigns
Gionee boards 10 Go Air aircraft with eye-catching overhead branding
In Campaigns By Satarupa Chakraborty - January 31, 2017
Leading OOH firm Atin OOH has executed this campaign that will run for 2 months
GroupM acquires majority stake in MediaCom India
In OOH News By Viveat Susan Pinto, Business Standard, Mumbai - January 25, 2017
Sam Balsara, who held majority stake in the agency, will become a minority partner
Railways signals major DOOH arrival at stations, plans to tap OOH potentials along tracks
In OOH News By Satarupa Chakraborty - January 23, 2017
Indian Railways has decided to turn all signages within the stations, and on platforms and FOBs of 2,000 A-D class stations into only digital ones. Plans are afoot to tap the largely unexplored advertising opportunities along the railway tracks
BJP campaign travels to the highest altitudes in Uttarakhand
In Campaigns By Satarupa Chakraborty - January 23, 2017
US Advertising Agency planned and executed the 40-day campaign covering more than 5 lakh sq. ft of ad space using some 2,000 sites
Digital billboard ads target wealthy drivers in UK
In Digital OOH By VJ Media Bureau - January 23, 2017
The Bermuda Tourism Authority used vehicle recognition technology in four digital billboard locations in Britain to connect with wealthy drivers. The cameras detected vehicle registration number plates and used an anonymised vehicle specification database to identify the make, model and colour of the vehicle sitting at the traffic lights.
