DAVP spent Rs 186.59 crore on outdoor publicity in FY2016-17

In OOH News By M4G Bureau - July 21, 2017

DAVP advertisements promote government policies, schemes and events

Bulls Eye Media bags rights on Jaipur Metro media

In OOH News By Bhawana Anand - July 21, 2017

The OOH firm has won the rights on 11 stations covering a variety of media that include static, backlit and roller standees.

Pioneer Publicity wins media rights at Dehradun Airport

In OOH News By Bhawana Anand - July 20, 2017

Pioneer Publicity has won the rights on media placed both outside and inside the airport, adding up to about 6,000 sq. ft of advertising space. The contract is for a period of 10 years.

SDMC invites bids for advertisement rights on water ATMs

In OOH News By M4G Bureau - July 20, 2017

The rights will be contracted on 178 ATMs spread across all 4 zones of SDMC.

AAI invites bids for ad rights at Udaipur Airport

In OOH News By M4G Bureau - July 19, 2017

The advertising concession will be awarded for a period of 10 years covering 4,100 sq. ft

OOH will make up only 2% of M&E industry by 2020: EY report

In OOH News By M4G Bureau - July 19, 2017

The report titled ’Digital inflection point: Indian media and entertainment’, released at the FICCI-IIFA Global Business Forum in New York, states that the Indian M&E industry is expected to touch USD34.8 billion, witnessing a CAGR of 11.8% over 2016-21

Vodafone inaugurates 1st Wi-Fi enabled BQS in Gurugram

In Campaigns By Bhawana Anand - July 19, 2017

The project was launched at HUDA City Centre bus stop in Gurugram; more such BQS to come up

Shripad Kulkarni to address OAC 2017 on media planning

In OOH News By M4G Bureau - July 17, 2017

Shripad Kulkarni, Managing Director of Vizeum India, will address the upcoming OAC 2017 on the theme of What will it take for media planners to believe more in OOH? and also participate in the panel discussion on the same theme, moderated by Shashi Sinha, CEO, IPG Mediabrands India

Roda Mehta felicitated with AAAI Lifetime Achievement Award

In OOH News By M4G Bureau - July 17, 2017

Roda Mehta pioneered some of the most outstanding initiatives in the media & advertising industry in India

Outreach Advertising wins ad rights at 8 Assam state bus terminals

In OOH News By Bhawana Anand - July 17, 2017

The OOH firm also brings on board Swapan Sinha as GM to reinforce customer satisfaction levels and streamline the business ops