Leagas Delaney chairman Tim Delaney to deliver Creative Keynote at FEPE 2019

In OOH News By M4G Bureau - December 07, 2018

Leagas Delaney is now one of the world’s few independent creative networks with offices in London, America, Hamburg, Milan and Shanghai

State elections buoy Rajasthan OOH biz

In OOH News By Bhawana Anand - December 07, 2018

However, it was also a field day for unauthorised media

Chandigarh MC to frame policy for unipole

In OOH News By M4G Bureau - December 06, 2018

The draft will be presented to the general house of the Corporation this month

Posterscope launches unique real time digital OOH platform

In OOH News By M4G Bureau - December 05, 2018

Reported to be a one-of-its kind launch in the Indian OOH industry, it will allow advertisers to have direct control on the content to be played on digital screens

Group M report ranks India as 3rd largest contributor in advertising

In Research By M4G Bureau - December 05, 2018

Cinema & outdoor to continue to grow in the country as technology adoption improves ad visibility

DHL Express to use OOH, other media to promote partnership with Hero Indian Super League

In OOH News By M4G Bureau - December 04, 2018

The ‘DHL is the Way’ campaign will leverage multiple avenues spanning print, radio, Out-of-Home, in-stadia football matches, ambient and digital mediums

OOH will contribute $2.52bn to overall ad-pie in 2018-2021

In Research By M4G Bureau - December 04, 2018

India, part of Fast-track Asia, will be the 3rd contributing country followed by US & China in the global advertising expenditure

Mahindra First Choice goes strategic with Fuel Station branding

In Gallery By M4G Bureau - December 01, 2018

Handled by Glo, the OOH division of Lodestar Universal McCann, the branding has been executed in Mumbai, Delhi NCR and Chennai

Mahindra First Choice goes strategic with Fuel Station branding

In Campaigns By M4G Bureau - November 30, 2018

Handled by Glo, the OOH division of Lodestar Universal McCann, the branding has been executed in Mumbai, Delhi NCR and Chennai

Kanhiya Advertisers bags Bhatinda railway station media rights

In OOH News By M4G Bureau - November 29, 2018

Having got the rights for 5 years, the company will build formats at the station entry and exit points