Railways introducing barter advertising on trial basis

In OOH News By M4G Bureau - January 02, 2019

The railways has devised a unique way of allowing companies to advertise on trains in lieu of any product or service they have delivered to passengers on board designated trains

‘OOH ad revenues increasing y-o-y’

In Viewpoints By Shradha Mishra - December 31, 2018

While the outdoor industry plays an important role in city development, every media owner must strictly adhere to safety and regulatory norms, says Dilip Gawade, Joint commissioner, Pimpri Chinchwad Municipal Corporation (PCMC)

Sampark Advertising gets sole marketing rights on Kolkata Metro piers media from Behala Chowrasta to Joka

In OOH News By Ria Banerjee - December 31, 2018

The period of contract is for three years

Torrent Advertisers bags media rights at Balasore rly station

In OOH News By M4G Bureau - December 27, 2018

The tender for the station at Odisha has been awarded for 3+2 years

Lamar strengthens position with Fairway Outdoor billboards’ aquisition

In OOH News By M4G Bureau - December 27, 2018

The US OOH company adds more than 8,500 high-quality billboards to its kitty

Eastern Rly’s Sealdah Div invites bids for DMU exterior wrap

In OOH News By M4G Bureau - December 24, 2018

The contract will be awarded for three years and the total advertisement area available for display in the rake is 212.12 sq.ft. area

Punjab Govt relaxes norms for outdoor media rights

In OOH News By M4G Bureau - December 24, 2018

The number of unipole units has been raised from 300 to 450 to be installed at 562 locations and the number of gantries has been increased to 15

It’s all in the jeans: fbb’s tribute to the good ‘ole attire

In Gallery By M4G Bureau - December 22, 2018

The brands celebrates ‘National Jeans Day’ in Kolkata with India's first ever ‘Jeans Street’

It’s all in the jeans: fbb’s tribute to the good ‘ole attire

In Campaigns By M4G Bureau - December 19, 2018

The brands celebrates ‘National Jeans Day’ in Kolkata with India's first ever ‘Jeans Street’

Ludhiana media owners seek lower reserve price

In OOH News By M4G Bureau - December 18, 2018

It was cited that the tender provisions have to be in tune with the scope of outdoor advertising in the city