6 brands win media worth over $2mn at 2019 oOh! Unmissable Award

In OOH News By Rajiv Raghunath - March 22, 2019

Luxury vehicle company Lexus received two awards

You can't miss this Hero!

In Gallery By M4G Bureau - March 21, 2019

This landmark Hero MotoCorp unipole signage located on the road connecting Delhi and Haryana is 80 feet high and has been executed by Punjab Advertising.

BJP engages multiple OOH firms to roll out its election campaign

In OOH News By Bhawana Anand - March 21, 2019

The first phase of the campaign will be centred on the message ‘Main bhi chowkidar’

Skyrams lights up Coimbatore OOH with digital screens

In OOH News By M4G Bureau - March 20, 2019

The OOH firm’s digital screens went live after the Madras High Court quashed the tender cancellation order issued by the local corporation

Kurkure Caravan Talkies to traverse 1000+ towns & villages

In OOH News By M4G Bureau - March 19, 2019

The 3-month programme is designed to deepen brand connect with consumers and retailers via Nukkad Natak and Movie-on-the wheels

Data will drive spends: Shalini Kumar

In Gallery By - March 18, 2019

Shalini Kumar VP - Partnerships & Innovations, Star India, highlighted how data could add value to different transit advertising avenues at the 1st Transit Media Talks held in Mumbai on February 28t

Transit media has huge potential

In Gallery By - March 18, 2019

Amit Kapoor, MD, US Advertising highlighted the evolution of media and the factors that made it powerful at the first Transit Media Talks Conference held in Mumbai on February 28th

RSH Global assigns media mandate to Initiative

In OOH News By M4G Bureau - March 18, 2019

Initiative will handle integrated media planning and buying for JOY & X-MEN Brands

With metrics, transit media can deliver big

In Gallery By - March 18, 2019

Manas Mohan, Ideation Evangelist & Principal Consultant, SHARP, Laqshya Media Group, explains that with metrics, each segment within OOH media will be able to give specific reasons for being a part of a media plan

Hero MotorCorp stands tall in Gurugram

In Campaigns By M4G Bureau - March 18, 2019

The triple-sided unipole has a domineering presence on the road linking Delhi and Gurugram