Dentsu launches comprehensive single source consumer study- CCS 2019

In OOH News By M4G Bureau - July 09, 2019

The latest research has been conducted across 24 cities, including tier 2 markets, and covers a sample of over 17,000 respondents representing 83 million people in urban India

LIC of India Managing Director Suseel Kumar to address OAC 2019 on July 26

In OOH News By M4G Bureau - July 09, 2019

T C Suseel Kumar will speak on the theme of ‘What makes OOH a trusted consumer influencer’

Moving Walls programmatically powers 3 big campaigns in Malaysia on 800+ digital OOH screens

In Digital OOH By M4G Bureau - July 09, 2019

The Singapore-headquartered advertising technology company automated the planning and buying of OOH campaigns for HP Printers, Domino’s, and Lazada

MCGM will introduce a business-friendly ad policy: Anand Laxman Wagaralkar

In OOH News By Pray Jani - July 09, 2019

MCGM Joint Municipal Commissioner (Special) will hold meetings with the MHOA and the corporators to discuss their suggestions on DOOH

Eyetalk Media Ventures in exclusive 3-yr tie-up with Taggify, LATAM and Surfboard Digital

In Digital OOH By M4G Bureau - July 08, 2019

Through this agreement, the DOOH media firm’s consumer engagement platforms TagTalk and BizTalk will be available online to advertisers and provide buyers with actionable audience insights, making OOH more accountable, accessible, flexible and more contextual

Kerala govt set to frame new OOH regulatory policies

In OOH News By Ria Banerjee - July 08, 2019

The new policy, framed in association with NATPAC, LSGD and Transport Department of the Government of Kerala, will be released in the next three months

OAP celebrates its 17 year journey on OOH

In OOH News By M4G Bureau - July 08, 2019

Outdoor Advertising Professionals (OAP) India has completed 17 years in the OOH business and the organization leverages the outdoor medium in Bengaluru, Mumbai, Kolkata and Guwahati to highlight the occasion

AAP uses metro media to seek public opinion on proposed free ride scheme

In Campaigns By M4G Bureau - July 05, 2019

The ruling Delhi Government calls out to commuters in the ladies’ coaches of Delhi metro

Final leg of OAA 2019 Jury meet in Mumbai today

In OOH News By M4G Bureau - July 05, 2019

OAA 2019 winners will receive the awards at the OAA 2019 awards function at the Renaissance Mumbai Convention Centre Hotel, Powai, Mumbai, on July 27 evening

‘Digital is beautiful and with so many possibilities’

In Viewpoints By Rajiv Raghunath - July 04, 2019

Dooha-media is a Qatari company specialised in DOOH advertising and in-mall campaigns. This technology-driven firm offers a variety of digital and traditional media assets in different locations in Qatar