Results For "VER"
3283 News Found
Brands line up to grab their pie during Ganesh Utsav
In OOH News By Pray Jani - September 04, 2019
With footfalls of over 3-5 crore across Mumbai alone, brands find Ganesh Utsav a great opportunity to capture the attention of their TG, even during times of market slump
UTI MF partners with Resulticks for Omnichannel Customer Engagement Initiatives
In OOH News By M4G Bureau - September 04, 2019
A leading financial services institution chooses Resulticks to enable secure, integrated B2B and B2C communications that are individualized and delivered at scale
The role of OOH is to catch the Consumers Imagination: Ashish Vidyarthi
In Gallery By - September 03, 2019
The versatile actor explained that the OOH industry needs to create OOH Lala experience for consumers
PVC flex a no-go in Kerala, govt permits only recyclable media for advertising and publicity
In OOH News By Bhawana Anand - September 03, 2019
Awareness building key to going green at full scale
IOC in co-branding deal with DMRC
In OOH News By Bhawana Anand - September 03, 2019
The deal has been signed DMRC for co-branding of Bata Chowk metro station, inaugurated on the occasion of the 60th anniversary of Indian Oil Corporation
Ambient brings Artificial Intelligence to Cinema Buying
In OOH News By M4G Bureau - August 30, 2019
Ambit Analyser tool has been revamped & upgraded with the data for over 10,000 screens across metros, mini metros and tier 2 cities
OOH in media mix doubles digital media RoI: oOh! – Analytics Partners study
In Research By Rajiv Raghunath - August 29, 2019
The study cites that the combination of TV, Digital and OOH drives a 27% incremental increase on top of the RoI delivered by each of the mediums separately
'OOH to become increasingly important for OTT category': Tarun Katial
In Gallery By - August 28, 2019
Outdoor is not anymore about only advertising, it’s about customer acquisition
‘Data and tech oriented OOH advertising growing in Asia’: Srikanth Ramachandran
In Gallery By - August 28, 2019
Srikanth Ramachandran addressed OAC 2019 by highlighting the benefits of data driven OOH campaigns
MCGM new draft ad policy in a limbo still
In OOH News By Pray Jani - August 28, 2019
The draft policy is being internally discussed, but no headway yet on finalisation of the draft provisions