How privatisation will impact railway advertising?

In OOH News By Bhawana Anand - July 09, 2020

S. Kumar, MD of Srishti Group weighs in on the new shift taking place in the Indian Railways with regards to railway advertising

Roshanspace Brandcom designs franchise model to help OOH industry people facing job issues

In OOH News By Bhawana Anand - July 08, 2020

The OOH media owning firm aims to give an opportunity to outdoor employees going through job loss to earn during current crises by leveraging their contacts and skills

UAE’s Elevision takes programmatic route with TPS Engage, Broadsign Reach to reinforce SME support

In Digital OOH By Rajiv Raghunath - July 07, 2020

DOOH major’s “Support your Local Community” initiative launched in May was a big success in helping over 80 Dubai and Abu Dhabi based SMEs

DMRC refers to government guidelines for defer rental payments

In OOH News By M4G Bureau - July 06, 2020

The metro authority shows support towards tenants but the final decision will take time as pandemic continues

Skyrams Outdoor Advertisings India appreciates commitment of Doctors on National Doctors Day

In Campaigns By M4G Bureau - July 02, 2020

The agency displayed messages on DOOH media spread across 30 locations in the city of Coimbatore

Streettalk bags 29 metals at Asian Customer Engagement Forum and Awards

In OOH News By M4G Bureau - July 02, 2020

The agency wins 13 Gold and 8 Silver & Bronze each along with the prestigious title of ‘Most Admired OOH Media Agency 2020’

Media Moments launches new vertical dedicated to BFSI category

In OOH News By M4G Bureau - July 02, 2020

The new division will work towards amplifying strategic communications for brands under banking and finance domain

‘In case of violation, any unauthorised advertisement will attract penalty’ warns Delhi civic body in its notice

In OOH News By M4G Bureau - July 02, 2020

NDMC has spotted a few illegal hoardings, LED/LCD boards without permission and oversized shop signages in the areas under its jurisdiction

India Gate Basmati Rice builds strong brand identity with #UmeedHainHum initiative

In OOH News By M4G Bureau - June 30, 2020

The brand has reached out to over 140 plus cities, feeding more than 15 million meals since the lockdown was announced

Walk the talk

In Viewpoints By M4G Bureau - June 26, 2020

We're living through a nationwide reckoning on racism, and brands have a constructive role to play, writes Branding, Marketing, and Communications Consultant Lee Rafkin