Q1 2019 sees UK OOH grow by 6.8% y-o-y

In Research By M4G Bureau - May 28, 2019

The report by PwC shows OOH continuing to grow at a faster rate compared to previous quarters, posting a 3.1% growth and DOOH growing at 10.9%

Zee Cinema goes larger than life for 2.0 promo

In Campaigns By Pray Jani - May 27, 2019

The unmissable installation by Active Media Innovations on Juhu beach in Mumbai uses gargantuan cut-outs and flapping wings to promote the premier of 2.0 on Zee Cinema

eg. communications enters Jaipur with Metro contract

In OOH News By Bhawana Anand - May 24, 2019

The Metro media rights contract marks the company’s foray into markets outside the capital

Indian Railway invites bid for commercial advertisement charges on pre-printed computerised unreserved tickets

In OOH News By M4G Bureau - May 09, 2019

The last date for bid submission is on 15th May

Chitra Painters Group wins exclusive media rights outside the railway station premises

In OOH News By Ria Banerjee - April 23, 2019

Cochin-based OOH firm wins advertisement media rights from Nagercoil to Thrissur for a period of 5 years

Coca-Cola Company bags exclusive naming rights for indoor multipurpose arena in Dubai

In OOH News By M4G Bureau - April 23, 2019

Landmark deal puts Coca-Cola at the heart of the entertainment industry in MENA as the UAE’s first indoor venue is named the ‘Coca-Cola Arena’

UK OOH reports strong growth of 8.1% in Q4 of 2018

In Research By M4G Bureau - February 26, 2019

Digital accounted for 53% of the total Out of Home revenues, according to the report by trade body Outsmart

Hamam reaches out to Kumbh pilgrims with waterproof sarees

In Campaigns By M4G Bureau - February 14, 2019

The Hamam & Ogilvy initiative reinforces the brand’s #GoSafeOutside message aimed at empowering women

Welspun introduces new towel range at Kumbh Mela

In Campaigns By M4G Bureau - January 31, 2019

3000 Welspun Quik Dry towels will be put up each day outside the changing rooms for women at the Kumbh

Fena shouts out to Kumbh pilgrims

In Gallery By Bhawana Anand - January 29, 2019

The brand opted for light pole branding for maximum visibility