Rosh Singh, Director, Digital Innovation & Head of Kinetic Active & KineticX, UK, to speak at OAC 2017

In OOH News By M4G Bureau - July 12, 2017

Rosh is Director of Digital Innovation at Kinetic, the UK and runs the full service creative and execution hub Kinetic Active. Rosh founded KineticX, Kinetic's start-up incubator focusing on creating technology for tomorrow's OOH.

Ellora Outdoor developing 25 public utilities in Varanasi

In OOH News By Bhawana Anand - July 06, 2017

The OOH firm has already completed 10 utilities which now feature both commercial advertising and public service messages

\'Talking Gods'-- Droom\'s unique take on road safety\'

In OOH News By M4G Bureau - June 30, 2017

Most cars sold in India come with pre-fitted idols of deities on dashboards. Droom equipped the deities with accelerometers, thereby lending them a pre-recorded voice cautioning about over-speeding

Yantra Media gets brands to connect with 2.2 billion bus passengers

In OOH News By Bhawana Anand - June 29, 2017

Yantra Media Solutions has installed wi-fi services on the buses that enable passengers to access and enjoy entertainment programmes on their respective phones. The programmes are interspersed with advertising.

Advertising makes the leap outdoor

In OOH News By Viveat Susan Pinto, Business Standard, Mumbai - June 19, 2017

Companies are pushing agencies with outdoor solutions that target right audience at right location

PM to inaugurate Kochi Metro on June 17, CHAMS plans best-in-class media on the network

In OOH News By Rajiv Raghunath - June 15, 2017

CHAMS Branding Solutions India Pvt Ltd that has bagged the exclusive media rights on the Kochi Metro network is gearing up to put up the most advanced digital OOH media assets on the network, in combination with well-crafted traditional formats.

DDB Mudra Group wins franchise management of Adani Wilmar's Gujarat Fortune Giants

In OOH News By M4G Bureau - June 15, 2017

As per the mandate, DDB Mudra West will look after the brand identity & strategy and marketing solutions and DDB MudraMax will handle on-ground promotions including OOH.

GAIL (India) promotes Swachh Air Mission in Delhi

In OOH News By M4G Bureau - June 14, 2017

The energy major promoted pollution control camps on World Environment Day

Tom Goddard is new FEPE President, next FEPE Congress in Sorrento, Italy

In Digital OOH By M4G Bureau - June 13, 2017

Tom Goddard takes over from former Clear Channel International Europe President Matthew Dearden; FEPE International has also confirmed the appointment of former ISBA director of advertising and media Bob Wootton as its new Executive Director. Wootton succeeds John Ellery.

The Social Street partners with The National Trust's'Inclusive India Initiative'

In OOH News By M4G Bureau - June 09, 2017

The agency will be handling the statutory body's advertising efforts including OOH & ambient along with planning and execution of its various on-ground activities and initiatives.