Origins Advertising unveils ultra high-tech FOB in Lucknow

In Digital OOH By Bhawana Anand - October 09, 2017

The utility is equipped with high-end LED back-to-back screens and functions like Wi-Fi, Geo fencing & VMS System

Bengaluru’s Cult turns OOH into playground

In Campaigns By Bhawana Anand - October 05, 2017

Different innovations were carried out by MOMS Outdoor Media Solutions depending upon the best suited formats

Republic goes outdoor to highlight channel’s leadership position

In Gallery By M4G Bureau - October 04, 2017

Laqshya Solutions planned and executed the extensive OOH campaign that covered three key markets – Delhi NCR, Mumbai and Bengaluru

Republic goes outdoor to highlight channel’s leadership position

In Campaigns By M4G Bureau - October 04, 2017

Laqshya Solutions planned and executed the extensive OOH campaign that covered three key markets – Delhi NCR, Mumbai and Bengaluru

Signpost lights up Kolkata airport

In Gallery By M4G Bureau - October 03, 2017

Signpost India embraced the spirit of Puja at the airport with beautiful Alpona and flower decoration. The 4 day-long celebrations saw the host of traditional performances such as Baul Songs, Dhaki and more throughout the day at the airport

Signpost India decks up Kolkata airport to commemorate festive season

In OOH News By M4G Bureau - October 03, 2017

Signpost India embraced the spirit of Puja at the airport with beautiful Alpona and flower decoration. The 4 day-long celebrations saw the host of traditional performances such as Baul Songs, Dhaki and more throughout the day at the airport

Patna media owners willing to cooperate with Nagar Nigam

In OOH News By Bhawana Anand - September 29, 2017

Advertising Welfare Association Bihar representing the local media owners has initiated a dialogue with the authority to find a solution beneficial for both parties involved

Japanese subsidiary setting up DOOH-enabling traffic info display on Ahmedabad’s ‘Smart Roads’

In Digital OOH By Bhawana Anand - September 29, 2017

The Digital Variable Messaging Sign (VMS) boards of 7x3 meters in size will display real time-traffic information to the travelers along with outdoor advertising and promotion in the ratio of 50:50.

‘OOH has everything going for it’

In Viewpoints By Bhawana Anand - September 23, 2017

Amarjeet Hudda, COO, Laqshya Solutions believes there is nothing that outdoor medium lacks; the industry is growing at double digits and has enough science involved behind planning and buying. The only thing that the industry lacks is a common currency for audience measurement. Edited excerpts of the interview:

Wagh Bakri boards BMTC buses

In Gallery By M4G Bureau - September 22, 2017

The brand utilises the BMTC moving media to build high visibility across the city