Results For "UT"
4480 News Found
Author Jay Shetty marks World Mental Health Day on Piccadilly Lights
In Digital OOH By Rajiv Raghunath - October 11, 2022
Jay Shetty says: “I took to the streets hoping that we could provide that outlet for people by having real, open, honest, and vulnerable conversations with no judgment.”
‘Standardisation, data focus key to OOH growth’
In Gallery By - October 10, 2022
Amanda Dorenberg, President of the Canadian Out of Home Marketing & Measurement Bureau (COMMB) shares her perspectives on digitalisation of OOH, integrated communications, scope of cross-border collaborations, and establishing industry standards in an interview with Rajiv Raghunath.
Can this 3M pilot project on liner waste recycling become an industry practice?
In Research By N Jayalakshmi - October 07, 2022
A white paper by graphics major 3M pilot documents the processes and results of a pilot project initiated by the company. It highlights the why’s and how’s of recycling liner paper waste, a key element in large format graphics applications. The liner waste is potentially hazardous when dumped in landfills or incinerated. Liner recycling initiatives need to be scaled up to involve the entire ecosystem to make a meaningful difference.
Rippling goes outdoor on talent hunt
In Campaigns By M4G Bureau - October 06, 2022
Clear messaging - hallmark of the campaign
COMMB President Amanda Dorenberg to co-moderate session on sustainability practices at United Nations event
In OOH News By Rajiv Raghunath - October 04, 2022
Amanda will be joined on the UN panel by co-moderator TechCrunch senior reporter Dominic-Madori Davis, and industry experts
Australia’s TMS in tie-up with Broadsign to power retail media expansion
In Digital OOH By Rajiv Raghunath - October 04, 2022
The Media Shop TMS is leveraging the Broadsign platform to streamline ad sales and manage and distribute content across its expanding display network, including IGNITE, a new collection of 500 screens.
NU Media & Vijay Sales drive Surf Excel Matic cross-marketing initiative
In Campaigns By M4G Bureau - October 03, 2022
The brand activation involved linking the purchase of washing machine at Vijay Sales outlets to the next obvious purchase, the detergent.
Ocean Outdoor, LandVault launch world’s 1st Web 3 metaverse DOOH package
In Digital OOH By Rajiv Raghunath - October 03, 2022
Retailer Argos as the brand partner is using the space on the metaverse screens as part of its strategy to drive consideration and awareness of premium products and tech brands.
Tamil Rockerz goes big on OOH in Chennai, rest of TN
In Campaigns By M4G Bureau - October 03, 2022
The multi-city campaign has been executed by El Shaddai Marketing & Advertising
5G rollout could be a gamechanger for DOOH in India
In Digital OOH By M4G Bureau - October 03, 2022
High speed networks set the stage for scale up DOOH campaigns, contextual advertising, among others