Gujarat was investor-friendly even in times of economic slowdown: Jayesh Yagnik

In OOH News By Satarupa Chakraborty - December 20, 2016

OOH industry in Gujarat needs to expand beyond ABSR (Ahmedabad, Baroda, Surat, and Rajkot), says Yagnik

Creative solutions will enhance OOH impact: Jitendra Chauhan

In OOH News By VJ Media Bureau - December 19, 2016

OOH advertising has played an instrumental part in the brand building of JudeBlue in Gujarat, says Jitendra Chauhan, CMD, JadeBlue Lifestyle India

Vivo travels with Chennai Metro commuters

In Campaigns By Satarupa Chakraborty - December 16, 2016

Having made its mark on the Mumbai Metro, mobile handset brand Vivo rolls out an impactful OOH campaign on Chennai Metro Rail Ltd's elevated stretch. JCDecaux has the exclusive advertising rights for the CMRL trains

PharmEasy rides Mumbai Metro tagging social media

In Campaigns By Satarupa Chakraborty - December 15, 2016

The medicines delivery app has integrated social media and digital OOH in the Mumbai Metro space to run its campaign that has been executed by Times OOH

Colors Gujarati builds OOH visibility for Chutta Chedda

In Campaigns By Satarupa Chakraborty - December 14, 2016

"Ecosys OOH adopted a centripetal strategy for the campaign execution in key Gujarat cities”

DOOH is here to stay and grow: research report

In Digital OOH By VJ Media Bureau - December 13, 2016

The Asia-Pacific market for DOOH advertising will be one of the fastest growing, attributed to the expected increase in the GDP in this region and increase in the ad spending

Jitendra Chauhan, Parag Desai to address 1st Gujarat Talks OOH Conference on Dec 16

In OOH News By VJ Media Bureau - December 12, 2016

Jitendra Chauhan, Chairman & Managing Director, JadeBlue Lifestyle India Ltd, will deliver the inaugural address on the theme'How OOH industry can contribute to Gujarat's sustained growth & development', and Parag Desai, Executive Director, Sales & Marketing, Wagh Bakri Tea Group, will speak on the theme'In what ways can OOH influence consumer behaviour & preferences in the FMCG space'

BBMP told to root out unauthorised outdoor media in Bengaluru

In OOH News By VJ Media Bureau - December 12, 2016

BBMP has reportedly assured removal of all unauthorised media within 2 months

HT Leadership Summit marks big presence on Delhi OOH canvas

In Campaigns By Satarupa Chakraborty - December 08, 2016

Steadfast Viewcom, the OOH & Experiential unit of Span Communications, was selected to plan and execute the campaign. Only premium mediums with high visibility index ratio were used for the campaign

'Heart of Asia' found pride of place at Amritsar airport

In Campaigns By Satarupa Chakraborty - December 07, 2016

Orango Solutions had executed the conference branding at the airport that sees significant NRI movement