Results For "UT"
4480 News Found
Factors contributing to the ideal deployment of DOOH site
In Gallery By - August 31, 2017
Mahesh (Mac) Gangam, Shenzhen Atenti Technologies, China presented “Digital billboard site development”
Five Trends for OOH In 2016
In Gallery By - August 31, 2017
Naren Patel, CEO, Primesight speaks about Audience selling, Layering, Automation, Media owner cross-fertilisation & OOH as a next growth medium
‘Unified data key to effective OOH planning’
In Viewpoints By M4G Bureau - August 31, 2017
Jim Liu, Executive Director, China Outdoor Data Corporation (CODC)talked about the organisation’s growth journey and areas of expertise in conversation with Rajiv Raghunath on the sidelines of the 58th FEPE Congress that was organised in Stockholm in June 2017. Edited excerpts:
AAI invites bids for ad rights at Biju Patnaik International Airport, Bhubaneswar
In OOH News By M4G Bureau - August 31, 2017
The advertising space comprising 16,300 sq.ft (Indoor – 7,800 sq.ft. and outdoor – 8,500 sq.ft.) will be given for the duration of 10 years – for both static and digital media as well as activation. The tender will be allotted on Payment of Monthly Concession Fee basis.
Media owners cite viability issues concerning Railways’ Mumbai OOH Area package
In OOH News By Bhawana Anand - August 31, 2017
On Package no. 16, which was the focal point of discussion at the pre-bid meeting in Mumbai, the media owners expressed concern over the high reserve price set by the Railways, and cited a gamut of viability issues
Accor Hotels showcases global footprints
In Gallery By - August 30, 2017
The brands opts for airport media to reach out to air travelers
Honeywell vests Zenith India with media duties
In OOH News By M4G Bureau - August 29, 2017
The brand is one of leaders in air purification for residential as well as commercial applications, across multiple global markets.
Pre-bid meeting on Mumbai OOH Area railway ad package today
In OOH News By M4G Bureau - August 29, 2017
The meeting will provide the industry a further opportunity to raise queries with the Board with respect to the various terms and conditions linked with the advertising packages.
Bandhan Bank partners with Madison Media again
In OOH News By M4G Bureau - August 28, 2017
After handling the Bank’s launch duties, Madison Media will now be steering the media planning & buying for the brand across communication channels.
Address underlying issues to make railway packages attractive: Media owners
In OOH News By Bhawana Anand - August 28, 2017
Issues like prior permission of concerned municipal authorities, visibility into likely RoI, high license fee, and streamlining of other procedures need to be addressed in order for the OOH industry to view railway media investment opportunities more favourably