Results For "UT"
4481 News Found
Ahmedabad media owners’ body reinforces S-O-P to remove curbs on timely payments
In OOH News By Bhawana Anand - January 23, 2018
The association has forwarded the modified S-O-P to all national specialist agencies and their various decision makers such as CEOs, CFOs, CCOs, Branch Heads, among others, but has not received any response from the agencies as yet
Nippon Paint portrays TN culture in all its resplendence
In Campaigns By M4G Bureau - January 23, 2018
Nippon Paint (India) has opted for a complete wrap of Southern Railways’ Shatabdi Express that runs between Chennai and Coimbatore train covering a distance of 497km, using imageries of Tamil Nadu’s rich culture
Mumbai media owners welcome BMC plan to open up DOOH avenues
In Digital OOH By Bhawana Anand - January 22, 2018
The dynamic media could attract a greater number of advertising brands, but certain quarters of the industry would want to see how the regulations pan out before taking a call on the DOOH opportunity
Kinetic, Posterscope win Maruti Suzuki OOH mandate
In OOH News By M4G Bureau - January 19, 2018
Following a heavily contested multi-agency pitch for the OOH mandate of auto major Maruti, specialist agencies Kinetic India and Posterscope have empaneled to execute the brand’s OOH duties
Lucknow urban body issues notice to landlords to remove rooftop hoardings
In OOH News By M4G Bureau - January 19, 2018
The landlords have been given 25 days’ time to remove the structures, failing which the LDA would do the same and recover the cost of removal from the landowners. Lucknow Development Authority has cited that the rooftop hoardings are a violation of the building norms
Integrated campaigns deliver best: AdReaction study
In Research By M4G Bureau - January 19, 2018
Kantar Millward Brown’s 2018 AdReaction study states that ads on all channels benefit from integration – but TV and Facebook, and TV and outdoor, are combinations that work particularly well with each other
ISLE 2018 to showcase cutting-edge LED displays, lighting
In Digital OOH By M4G Bureau - January 18, 2018
Nearly 70% of Chinese signs and LED factories are located in the Pearl River Delta. The industrial ecosphere is convenient for exhibition attendees as they can visit factories directly after meeting in ISLE
‘Outdoor outperforms print, TV in CY2017 the Down Under’
In Research By M4G Bureau - January 18, 2018
The biggest winner from media agency bookings across SMI’s categories in 2017 was ‘Digital (unaligned to traditional media)’, which grew by 12.3%. Outdoor also climbed by 7.3%.
Vodafone paints the town red during Uttarayan
In Gallery By M4G Bureau - January 17, 2018
Two Vodafone branded vans traversed the length and breadth of Ahmedabad and Surat with giant ‘manjha charkhas’ mounted on them. Vodafone customers were sent periodic SMS updates on the location of the van, where they could ‘Recharge their Manjha’ firkis while demonstrating their kite flying skills
Khushi Advertising gets Prashant Joshi on board as Media Planning Specialist
In OOH News By M4G Bureau - January 17, 2018
Prashant has been part of outdoor industry from 22 years where he gained expertise in Media Planning & Buying, Vendor Management & Negotiations, Client Servicing and Business Development